The Colibri Collective · 4 months ago
Bilingual Copywriter
Phoenix, AZ
Full-time
Onsite
Mid Level
$59K/yr - $64K/yr
4+ years expThe Colibri Collective is a Latina-owned digital marketing firm in Phoenix, Arizona, known for its award-winning team. They are seeking a Bilingual Copywriter to develop purposeful Spanish content, ensuring effective communication for clients while maintaining cultural sensitivity.
AdvertisingConsultingMarketingWeb Design
Responsibilities
A proven understanding of Latino intricacies and cultural nuances
Trancreate ideas into copy and consistent messaging
Support the design team to assist in creating Spanish language campaigns from inception
Ability to thoroughly review and proofread all Spanish language content
Work experience marketing to the U.S. Latino population is required
Write culturally relevant content and messaging that resonates with different Latino audiences
Foster effective internal communication within the agency, ensuring all employees are informed, engaged, and aligned with the agency's mission and values
Produce compelling and engaging written content for various materials. This includes graphics, website copy, blog posts, social media content, newsletters, and press releases
Ensure content is engaging, on-brand, and relevant to the agency's target audience
Translate or transcreate content from English to Spanish
Write TV and Radio scripts that authentically connect with the different Latino segments
Conduct thorough research on client industries and target audiences
Inform content strategy to ensure messaging resonates with the intended audience
Protect and enhance the agency's brand image by maintaining brand guidelines and ensuring consistent messaging across all communication channels
Monitor online and offline brand mentions and sentiment
Review and edit content for accuracy, clarity, and adherence to brand guidelines
Ensure grammar, punctuation, and spelling standards are met with each project
Develop and manage the communication hours accordingly for each project
Assign projects to respective team members
Reconcile project hours and manage them effectively to ensure resource allocation and cost-efficiency align with our campaign's strategic objectives
Manage multiple projects simultaneously and adhere to deadlines
Maintain high-quality standards and attention to detail
Keep abreast of industry trends, best practices, and emerging technologies
Continually improve skills and stay competitive in the field
Qualification
Required
Fluency and exceptional writing skills in both English and Spanish
A bachelor's degree in communications, public relations, journalism, marketing, or a related field is often required
4-6 years of experience in communications, public relations, or a related field
Ability to strategize and align communication strategies with overall organizational goals
Proficiency in leveraging digital and social media platforms for communication purposes
Stay updated on industry trends and incorporate new communication strategies
Use data and analytics to evaluate the effectiveness of communication strategies
Adjust strategies based on performance metrics and feedback
Collaborate with other departments and leaders within the organization
Awareness of political and cultural sensitivities that may impact communications
Ability to navigate complex organizational dynamics
Ensure communications align with legal standards and ethical guidelines
Benefits
14 paid holidays
Health, dental, and vision insurance
401K with employer matching
Profit sharing
Joining a collaborative, upbeat team!
Company
The Colibri Collective
The Colibri Collective is a full-service marketing agency.
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Gaby Cardenas
Founder and CEO
Company data provided by crunchbase