Scenic - Luxury Cruises & Tours · 3 months ago
Brand Marketing Account Executive
Hollywood, FL
Full-time
Onsite
Mid Level
4+ years expScenic Group is a global company specializing in luxury cruises and tours, and they are seeking a Brand Marketing Account Executive to join their team. This role involves implementing and reporting on marketing initiatives across various channels while collaborating with internal teams and external partners to drive productivity and maintain brand guidelines.
LeisureTourism
No H1B
U.S. Citizen Only
Responsibilities
Execute to the multi-channel campaign briefs, communication plan and production schedules as determined by Brand & Consumer Marketing Manager and ensuring we hit deadlines and targets
Brief and develop creative, for traditional and digital media campaigns with in-house and external agency partners, ensuring accuracy, on time and within budget parameters
Communicate campaigns and related offers to call centers and Regional Sales Manager teams – via both e-mail communications and bi-weekly meetings with the call center leads
Attend weekly review meeting with Marketing Services team; summarize and take necessary actions toward project completion
Support on reporting activities to identify what’s working and what is not and actioning in marketing plans
Work closely with the other Scenic brand marketing functions around the globe to infuse the US consumers POV in brand and product development
Responsible for ensuring that the brand guidelines are always maintained and adhered to for all programs
Review organic social posts and make recommendations for market-specific posts for our Trade social accounts
Monitor, analyze and report on results, overall campaign success, key issues and recommendations on next steps to achieve the KPIs and targets
Qualification
Required
Eager to be a part of a fast-growing company
4+ years of relevant experience with exposure to brand marketing, advertising, or digital marketing. Travel and Cruise experience a plus
Strong content writing/editing skills. Strong organizational, written, and verbal communication skills
Bachelor`s Degree in marketing/business, communications, or similar
Flexibility and energy to thrive on a small team in a growing business
Experience with Microsoft Suite, Smartsheet and Google Analytics
Ability to grasp new topics quickly and communicate professionally with stakeholder & senior leadership
Ability to manage time and prioritize work autonomously
Self-starter approach to work, with an eagerness to take responsibility and consistently exceed objectives
Positive attitude, professional demeanor and adaptable to a changing environment
Passion for the travel industry and luxury segment
Location: Hollywood, FL (Required)
Work authorization: United States (Required)
Preferred
Knowledge of mass email services and website CMS platforms helpful, but not necessary
Benefits
Generous vacation and paid time off policy
Medical/dental/vision insurance
401k (match)
Dental insurance
Healthcare spending or reimbursement accounts such as HSAs or FSAs
Retirement benefits or accounts
Employee discounts
Company
Scenic - Luxury Cruises & Tours
Scenic Luxury Cruises & Tours has grown over almost four decades to include award-winning river and ocean cruises and handcrafted land journeys that take guests to the world's most fascinating destinations.
201-500 employees
Funding
Current Stage
Growth StageRecent News
2024-04-02
2023-11-28
2022-10-22
Company data provided by crunchbase