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NEOGOV · 3 months ago

Digital and Social Media Specialist (Procurement)

Michigan, MI

Full-time

Onsite

Entry Level

$50K/yr - $67K/yr

2+ years exp

NEOGOV is part of the City of Detroit, and they are seeking a Digital and Social Media Specialist for their Office of Contracting and Procurement. The role involves developing and implementing a digital marketing strategy to increase participation in City bid opportunities, while managing social media accounts and creating engaging content.

GovTechHuman ResourcesInformation TechnologySoftware

Responsibilities

Develop and implement a digital media strategy in alignment with OCP’s outreach goals to increase bid participation, especially from local and small suppliers

Produce original content such as posts, graphics, fliers, or videos for social media in conjunction with the Media Services/Communications teams

Utilize the overall digital and communications strategy to maintain high visibility of City of Detroit contracting opportunities and outreach efforts to drive increased participation in solicitations

Monitor the City's social media accounts for concerns and inquiries; respond to constituents, route posts or tweets to other departments for follow-up when necessary, and ensure issues are addressed

Closely coordinate with the purchasing staff to ensure hot bids are advertised accurately and timely

Keep the OCP website up to date with “hot bids”

Report on social media and digital performance

Attend press and community events to cover on social media

Share relevant news stories to City website

Communicate emerging trends and citizen concerns with others in the department

Qualification

Digital marketing strategySocial media managementContent creationAdobe productsData analysisMultitaskingCustomer interactionOral communicationWritten communication

Required

High school diploma or GED required

Two (2) years of experience in social media content management, website management, multimedia, or a related field

Excellent oral and written communication, including copywriting

Digital photography and social media video creation

Using Adobe products and social media platforms to create engaging digital content

Develop a digital marketing strategy in line with departmental goals

Analyze engagement and conversion data to drive marketing strategy

Organize, prioritize, and multitask effectively

Coordinate and interact with internal and external customers

Meet tight deadlines

Preferred

Additional courses in Communications, Writing, or a related field preferred

Experience in the public sector, procurement, or small business support preferred

Benefits

Medical - Eligible for hospital, surgical, and prescription drug benefits.

Dental

Vision

Life Insurance - Optional group insurance available to employee and their family. The City pays 60% of premium for first $12,500 of employee life insurance. Employee may purchase, at own expense, life insurance for spouse and each dependent.

Long-Term Disability Insurance (Income Protection Plan) - The City offers disability insurance through payroll deductions for persons who become disabled and who are not yet eligible for a service retirement.

Sick Leave

Vacation

Holidays

Funeral leave

Family and Medical Leave

Jury duty

Military duty leave

Unpaid personal leave

City Employees Retirement System

ADVANCEMENT OPPORTUNITIES - Employees have many opportunities for growth and career advancement throughout all City departments and divisions.