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Jenson Corporation Ltd · 3 months ago

Performance Marketing Manager

Riverside, CA

Full-time

Hybrid

Mid, Senior Level

$70K/yr - $110K/yr

5+ years exp

Jenson USA is a leading retailer of cycling and outdoor gear based in Riverside. They are seeking a Performance Marketing Manager to lead their in-house media team, focusing on driving profitable growth through various digital marketing channels while collaborating with cross-functional teams.

ApparelFashionManufacturingTextiles

Responsibilities

Lead strategy and execution for all digital media channels: paid search, paid social, affiliate, display, marketplace advertising, SEO, and custom brand activations

Drive customer acquisition, retention, and lifetime value while managing strict budget discipline and optimizing return on ad spend

Partner closely with CRM, Brand Marketing, Merchandising, Creative, eCommerce, and our Gear Advisor team to connect digital marketing with the real voices of our customers

Build and maintain relationships with platform partners (Google/YouTube, Meta, TikTok, Pinterest, etc.) to maximize innovation and performance

Oversee reporting and analytics, providing visibility into traffic, conversion, CAC, LTV, and channel-level profitability

Champion data-driven experimentation while staying true to Jenson’s core values of setting the pace and being honest and open

Align a performance marketing roadmap with broader eCommerce campaigns, key merchandising initiatives, and customer needs

Evaluate and manage digital marketing partners, agencies, and vendors to ensure effectiveness and ROI

Lead and mentor a team of media specialists, providing clear, measurable goals and opportunities for growth

Qualification

Digital marketingMarketing analyticsCustomer acquisitionSEOPaid searchData analysisCommunicationTeam playerAdaptabilityInitiative

Required

5+ years of experience in digital marketing and marketing analytics, preferably in specialty eCommerce or omnichannel retail

Financially savvy, with expertise in marketing KPIs, attribution modeling, and customer behavior analysis

A collaborative leader who thrives in a growing, enthusiast-driven organization and has a track record of delivering results in fast-paced environments

Excellent written and verbal communication skills; ability to influence stakeholders across teams

Strong business and data analysis skills, with advanced proficiency in Excel, PowerPoint, and reporting tools

Self-starter who thrives on solving complex problems and finding actionable insights

Lead strategy and execution for all digital media channels: paid search, paid social, affiliate, display, marketplace advertising, SEO, and custom brand activations

Drive customer acquisition, retention, and lifetime value while managing strict budget discipline and optimizing return on ad spend

Partner closely with CRM, Brand Marketing, Merchandising, Creative, eCommerce, and our Gear Advisor team to connect digital marketing with the real voices of our customers

Build and maintain relationships with platform partners (Google/YouTube, Meta, TikTok, Pinterest, etc.) to maximize innovation and performance

Oversee reporting and analytics, providing visibility into traffic, conversion, CAC, LTV, and channel-level profitability

Champion data-driven experimentation while staying true to Jenson's core values of setting the pace and being honest and open

Align a performance marketing roadmap with broader eCommerce campaigns, key merchandising initiatives, and customer needs

Evaluate and manage digital marketing partners, agencies, and vendors to ensure effectiveness and ROI

Lead and mentor a team of media specialists, providing clear, measurable goals and opportunities for growth

Benefits

Medical Insurance: 100% paid employee only HMO coverage, no cost to you. If you have other qualifying coverage, you may receive a $150 monthly stipend. If you are out of network, additional costs may apply

Time Off: 15 days (3 weeks) of Paid Time Off, 7 Paid Holidays and an extra day off to ride (Bike Day) awarded each year on your work anniversary.

Employee Purchase Program: Access to purchase our full inventory at cost + 3.5%.

Retirement Plan: 401(k) Plan with 4% matching.

Additional Insurance: Dental, vision, and supplemental insurance options

Flexible Spending Accounts

Professional Growth & Development Opportunities