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Razer Inc. · 1 day ago

Senior Product Evangelist (Global Product Marketing)

United States

Full-time

Remote

Mid, Senior Level

$115K/yr - $193K/yr

5+ years exp

Razer Inc. is a global leader in gaming hardware and software, dedicated to revolutionizing the gaming experience. The Senior Product Evangelist will lead global product marketing for Razer's Notebook and Accessories business unit, focusing on developing and executing marketing plans, driving strategic initiatives, and ensuring achievement of business objectives.

Consumer ElectronicsGamingiOSProduct DesignSoftware

Hiring Manager

Kathy Tafolla

Responsibilities

Develops and drives global marketing plans for assigned product line

Drive marketing roadmap requirements by working with the product development team to maintain an extended roadmap plan

Responsible for all product marketing and management functions of assigned product line

Develops comprehensive product launch plan for all new launches, presents to internal stakeholders, and drives execution of plan at a detailed level

Supports PR teams through participation, able to effectively communicate with the outside press and represent the product and company as required

Prepares and delivers on-time marketing assets for various sales and communications channels

Ensures the development and execution of accessory marketing activities within various regions around the world, working closely with regional cross-functional teams

Represents division at various public-facing events, customer and partner meetings

Attend regular meetings with global stakeholders to ensure product updates and execution of marketing initiatives to help drive growth

Responsible for understanding the market and competitive offerings of assigned products

Gathers input from various sources (market, press, customers, forums, etc.) to drive feedback on business and market requirements into the product planning process to help shape the platform roadmap

Drives input into the creative strategy of assigned products, including packaging, advertising, web content and marketing, merchandising, and promotions

Works with outside vendors and strategic partners to drive initiatives and actions that help support overall product and business initiatives

Collect and consolidate sample demand for upcoming product launches with regional teams, product managers, and other key stakeholders

Track and ensure budgets are maintained for applicable category spend

Other duties as assigned

Qualification

Product managementMarketing experienceConsumer electronicsMarketing plans developmentPC sales channelsDigital marketingCommunication skillsOrganizational skillsIndependent work

Required

5-7 years of product management and marketing experience in consumer electronics industry; personal computer hardware highly preferred with experience in gaming a big plus

Experience developing and overseeing execution of marketing plans

Experience with PC or consumer electronics sales channels, retail, direct, online and distribution

Able to write marketing copy and provide design direction on creative including digital marketing, web merchandising, print ads, video, graphics, etc

Has previously developed detailed marketing plans and was involved in articulating the strategy and requirements for success

Ability to work independently and to prioritize and handle multiple tasks and projects concurrently

Strong administrative, organizational, and communication skills include ability to successfully interact with executive management