Sr Director, Growth Marketing jobs in United States
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LendingClub · 3 days ago

Sr Director, Growth Marketing

LendingClub Corporation is the leading digital marketplace bank in the U.S., committed to helping members achieve their financial goals. They are seeking a strategic and data-driven Sr Director of Growth Marketing to lead their paid acquisition efforts across digital and offline channels, optimizing media programs to drive customer acquisition and revenue growth.

Consumer LendingCreditFinanceFinancial ServicesFinTechLendingPeer to PeerPersonal Finance
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H1B Sponsor Likelynote
Hiring Manager
Kat Greco
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Responsibilities

Own and optimize a multi-million dollar paid media budget across channels including paid search, paid social, programmatic, and offline (TV, audio, direct mail, etc)
Develop and execute a robust experimentation roadmap to test new channels, creatives, and audience strategies
Build and refine bottom-up forecasts and performance scenarios in partnership with Finance and Analytics
Lead and mentor a team of paid media managers and agency partners, fostering a culture of performance, learning, and innovation
Implement advanced measurement frameworks including smart bidding, MMM, MTA, and data clean rooms to improve attribution and decision-making
Collaborate cross-functionally with Brand, Product Marketing, Analytics, and Creative to ensure alignment on messaging, targeting, and funnel optimization
Stay ahead of trends in media, martech, and consumer behavior to identify new growth opportunities

Qualification

Growth marketingPaid media managementPerformance marketing metricsData analysisLeadership skillsAnalytical acumenB2C marketing experienceFintech experienceCross-functional collaborationCommunication skills

Required

12+ years of experience in paid acquisition or growth marketing, with at least 8 years in a leadership role
Proven success scaling paid media programs in a B2C environment; fintech or financial services experience strongly preferred
Deep understanding of performance marketing metrics (CAC, LTV, ROAS, payback) and media measurement methodologies (MMM, MTA, geo-holdouts)
Experience managing both digital and traditional media channels
Strong analytical acumen and comfort working with data science, finance, and analytics teams
Excellent leadership, communication, and cross-functional collaboration skills
Bachelor's degree or higher in Marketing or related field; or equivalent work experience

Benefits

Medical, dental and vision plans for employees and their families
401(k) match
Health and wellness programs
Flexible time off policies for salaried employees
Up to 16 weeks paid parental leave

Company

LendingClub

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Since our founding in 2007, we have transformed the banking industry by bringing a traditional credit product - the installment loan - online and we’ve been on the fast track ever since.

H1B Sponsorship

LendingClub has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (3)
2022 (26)
2021 (19)
2020 (106)

Funding

Current Stage
Public Company
Total Funding
$392.23M
Key Investors
Kleiner PerkinsUnion Square VenturesFoundation Capital
2017-04-09Post Ipo Equity
2014-12-11IPO
2014-08-22Series Unknown

Leadership Team

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Scott Sanborn
CEO
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Drew LaBenne
Chief Financial Officer
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Company data provided by crunchbase