HP · 3 months ago
Regional Marketing Manager - Retail Industry Solutions
HP is seeking a strategic and execution-focused marketing leader to drive the North America marketing strategy for their retail industry solutions. The role involves leading cross-functional marketing initiatives, collaborating with sales teams and global marketing teams, and ensuring impactful execution to support business growth.
ComputerConsumer ElectronicsHardwareIT InfrastructureSoftware
Responsibilities
Own and execute the end-to-end marketing strategy for retail industry solutions in North America
Lead cross-functional marketing execution across events, ABM, digital, and integrated campaigns
Collaborate with sales leadership to align marketing efforts with revenue goals and pipeline acceleration
Partner with global marketing teams to ensure consistent messaging and go-to-market alignment
Translate strategic goals into actionable marketing plans and budgets
Drive market research and customer insights to inform segmentation and targeting strategies
Define and track KPIs to measure marketing effectiveness and business impact
Lead the design of customer experience journeys across paid, owned, and earned channels
Champion digital marketing transformation and innovation in customer engagement
Ensure compliance with legal and regulatory standards in all marketing activities
Build strong internal and external relationships and mentor junior team members as needed
Qualification
Required
Bachelor's or Master's degree in Marketing, Business Administration, or related field
4-7 years of experience in B2B marketing, preferably in industry or segment marketing with exposure to hardware, software, and services
Proven success in cross-functional leadership and collaboration with sales and product teams
Experience in ABM, event strategy, digital marketing, and go-to-market planning
Strong analytical skills and familiarity with tools like Salesforce, marketing automation platforms, and data visualization tools
Preferred
Strategic thinking and execution excellence
Customer-centric mindset
Digital fluency and innovation
Effective communication and stakeholder management
Results orientation and learning agility
Benefits
Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave
Company
HP
HP is a manufacturer and seller of personal computers, printers, computer hardwares, and business solutions.
H1B Sponsorship
HP has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (193)
2024 (187)
2023 (190)
2022 (200)
2021 (178)
2020 (183)
Funding
Current Stage
Public CompanyTotal Funding
$5.25BKey Investors
U.S. Department of CommerceBerkshire Hathaway
2025-04-14Post Ipo Debt· $1B
2024-08-27Grant· $50M
2022-04-06Post Ipo Equity· $4.2B
Leadership Team
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