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Walmart Canada · 3 months ago

Senior Manager, Digital Media - Affiliate Marketing

Bentonville, AR

Full-time

Onsite

Mid, Senior Level

$90K/yr - $180K/yr

6+ years exp

Walmart Canada is seeking a Senior Manager of Affiliate Marketing at Sam’s Club, responsible for developing and leading business strategies and partnerships to enhance ecommerce and in-store traffic, new membership joins, and revenue growth. The role involves managing the affiliate channel and collaborating with platform partners and internal teams to optimize campaign performance and present insights to senior leadership.

DeliveryRetailShopping

Responsibilities

Own and execute the affiliate channel strategy, including budgeting, commission rates, forecasting, and partner management

Lead business development, partner recruitment, onboarding, and ongoing optimization for growth

Manage end-to-end campaign execution, leveraging data and insights to optimize performance

Advocate for affiliate channel insights and performance to internal stakeholders and senior leadership

Understand and apply attribution models, including incremental and last-touch conversions

Coordinate with internal teams (Media, Creative, Site, Merchant) and external partners to ensure successful campaign activation and project completion

Present compelling updates, readouts, and recommendations to leadership, demonstrating executive presence

Qualification

Affiliate MarketingPerformance MarketingDigital MarketingData-driven insightsCross-functional collaborationExcel proficiencyPowerPoint proficiencyWritten communicationOral presentationProblem-solvingOrganizational skills

Required

6-8+ years of experience in Performance Marketing, Affiliate Marketing, or Digital Marketing

Proven performance mindset with experience optimizing conversion-based KPIs

Strong written and oral presentation skills, with the ability to balance storytelling and data-driven insights

Demonstrated executive presence and ability to influence and gain buy-in at all levels

Effective communicator, comfortable engaging with potential partners and internal stakeholders

Highly organized, detail-oriented, and proficient in Excel and PowerPoint

Entrepreneurial spirit and proactive approach to problem-solving

Bachelor's degree in Marketing, Business, or related field and 3 years' experience in marketing or related field OR 5 years' experience in marketing or related field

Preferred

Established industry relationships and experience working with marketing leaders and client organizations

Experience leading cross-functional teams

Digital marketing (for example, affiliate marketing, display advertising), Leading a cross-functional team

Benefits

Health benefits include medical, vision and dental coverage

Financial benefits include 401(k), stock purchase and company-paid life insurance

Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.