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Hourglass Cosmetics · 3 months ago

Director, PR & Communications

West Hollywood, CA (Hybrid)

Full-time

Hybrid

Director/Executive

$135K/yr - $145K/yr

8+ years exp

Hourglass Cosmetics is a vegan and cruelty-free beauty brand, recognized for its innovative luxury cosmetics. As the Director of PR & Communications, you will develop and implement strategic communication plans, manage media relations, and oversee campaign execution to enhance the brand's visibility and cultural relevance.

Cosmetics

Responsibilities

Lead the development of PR strategies supporting brand priorities, core franchises, new innovations, and purpose-led campaigns

Own the global PR calendar and messaging framework across product, brand, and corporate storytelling

Translate product positioning into press-worthy narratives and experiential that reflect brand pillars of innovation, performance, and cruelty-free luxury

Drive meaningful media coverage in fashion, beauty, lifestyle, and business publications across global markets

Support artist-led moments (e.g. red carpets, campaign collaborations, behind-the-scenes access) that enhance brand credibility

Oversee day-to-day management of US media agency to ensure timely execution, high-quality placements, and strategic alignment with brand objectives

Establish a comprehensive strategy for seeding Media, VIPs and MUA’s, continuously building our community and fostering new relationships on behalf of the brand

Create and lead 360 PR planning for global product launches, events, and brand campaigns

Drive creation of all global PR materials including press releases, PR mailers, toolkits, asset packs, press sheets, talent briefs, and event guidelines

Ensure campaign execution is elevated, on-brand, and aligned with cultural moments and market needs

Track, analyze, and report on campaign performance to assess impact, media value, and strategic learnings

Partner with leadership on internal announcements, employee engagement initiatives, and thought leadership storytelling

Draft messaging for founder and executive communications where needed for panels, press, or corporate initiatives

Create and manage content calendar to support Hourglass LinkedIn

Work closely with Brand, Retail, Social, and Creative to ensure integrated messaging and campaign alignment

Partner with international teams to tailor and execute regional PR strategies

Oversee agency partners, manage timelines and budgets, and measure results against KPIs

Manage PR budget on annual basis, from planning through to execution, tracking and ROI measurement

Qualification

Public RelationsBrand CommunicationsStrategic ThinkingCreative WritingMedia RelationsCampaign DevelopmentPassion for BeautyLeadershipCollaborationAttention to DetailAdaptability

Required

Minimum 8 years of public relations or brand communications experience, ideally in beauty, luxury, fashion, or lifestyle

Demonstrated success of creating dynamic and results-driven communication strategies

Creative excellence in press communications, writing skills and presentation development

Deep familiarity with the global beauty landscape, including emerging tastemakers and artist-led storytelling

Strategic thinker with strong writing skills and exceptional attention to detail

Confident communicator with experience presenting to leadership and cross-functional partners

Proven ability to lead through complexity and adapt quickly to changing priorities

Passionate about the intersection of beauty, artistry, innovation, and design

Must be able to work from Corporate Office at least 60% of the time

Benefits

Medical insurance

Dental insurance

Vision insurance

Life insurance

Accident insurance

Critical illness insurance

Disability insurance

Retirement savings plans and company match

Paid family leave

Education-related programs

Paid holidays

Discretionary vacation time

And more.

Company

Hourglass Cosmetics

Hourglass Cosmetics is a vegan and cruelty-free beauty brand, redefining luxury cosmetics with high-performance products, innovative formulas, and award-winning franchises.

Founded in 2004

Venice, California, USA

51-200 employees