Okta · 1 week ago
Staff Product Marketing Manager, Solution Insights & Thought Leadership Strategy
Bellevue, WA
Full-time
Hybrid
Senior Level, Lead/Staff
$147K/yr - $221K/yr
8+ years expOkta is The World’s Identity Company, providing secure access and authentication solutions. The Staff Product Marketing Manager will lead the solution insights and thought leadership strategy, transforming data and research into compelling narratives that showcase Okta's value, while collaborating across various teams to ensure global activation and measurable impact.
CRMEnterprise SoftwareIdentity ManagementIT InfrastructureManagement Information SystemsSoftwareWeb Development
Responsibilities
Lead flagship thought leadership reports: Own the strategy, development, and execution of Okta’s global reports, embedding data, research, and frameworks into differentiated narratives
Shape and align Okta’s POV: Partner with executives and stakeholders across IT, Security, Product, and Engineering leadership, as well as Data, Professional Services, and Industry PMMs, to ensure alignment and buy-in across solutions and verticals
Drive cross-functional activation: Collaborate with Creative, Brand, Global Campaigns, Programs, PR/Comms, and regional marketing to package insights into multi-format experiences and scalable toolkits, plus derivative content (blogs, webinars, sales collateral) that fuel awareness, demand, and enablement
Resonate with multiple audiences: Ensure initiatives connect with both leadership audiences in IT, Security, Product, and Engineering and practitioners (developers, architects, security operators), showing the full business and technical value of identity solutions
Monitor industry and competitive trends: Track news, research, and competitive narratives to ensure Okta’s thought leadership is timely, differentiated, and part of the broader market conversation
Measure and optimize impact: Define KPIs, track performance with analytics partners, and clearly communicate results back to stakeholders to continuously improve how insights programs drive brand leadership, engagement, and pipeline
Qualification
Required
8+ years of experience in product marketing, solutions marketing, or related fields (B2B SaaS or security/identity experience a plus)
Proven ability to develop and communicate a strategic point of view that influences executives and external audiences
Strong storytelling and messaging skills, with experience shaping narratives for both business leaders and technical practitioners
Experience collaborating across global and industry-focused teams to tailor messaging for regions and verticals
Ability to work with creative partners or agencies to deliver insights-driven content that is both credible and engaging
Excellent program management skills; able to lead complex, cross-functional initiatives to completion
Comfort in fast-paced environments with shifting priorities
Benefits
Health, dental and vision insurance
401(k)
Flexible spending account
Paid leave (including PTO and parental leave)
Equity (where applicable)
Bonus
RRSP with a match
Healthcare spending
Telemedicine
Company
Okta
Okta is a management platform that secures critical resources from cloud to ground for workforce and customers.
5001-10000 employees
H1B Sponsorship
Okta has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (117)
2024 (133)
2023 (108)
2022 (201)
2021 (142)
2020 (120)
Funding
Current Stage
Public CompanyTotal Funding
$1.23BKey Investors
Sequoia CapitalAndreessen Horowitz
2020-06-08Post Ipo Equity· $1B
2017-04-06IPO
2017-03-30Secondary Market
Leadership Team
Todd McKinnon
CEO & Co-Founder
Frederic Kerrest
Vice-Chairman & Co-Founder
Recent News
2026-01-06
Morningstar.com
2026-01-05
2026-01-05
Company data provided by crunchbase