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People Inc. · 2 hours ago

Senior Programmatic Trader

New York, NY

Full-time

Hybrid

Mid, Senior Level

$120K/yr - $140K/yr

5+ years exp

People Inc. is seeking a highly motivated and detail-oriented Senior Programmatic Trader to join their D/Cipher team. This role involves managing campaigns across leading platforms and optimizing performance towards KPIs while collaborating with internal teams and DSP partners.

AdvertisingCommunitiesContentDigital MediaE-CommerceEducationInternetInternet of ThingsPublishing

H1B Sponsor Likely

Responsibilities

Manage a portfolio of clients and ensure that they are performing towards KPI’s and pacing consistently to goal throughout the campaign

Manage campaigns confidently across industry leading trading platforms

Innovate and find new ways to improve campaign performance

Utilize DSP and client reporting to identify opportunities to improve campaign performance

Adjust DSP parameters including bids, frequency, recency, and bid multipliers in accordance with data to improve outcomes on campaigns

Maintain a track of discrepancies, using both DSP & client reporting, along with reporting available in Tableau

Work with the team to follow existing best practices, and make recommendations for new best practices on campaigns

Work with DSP partners to troubleshoot issues on campaigns as they arise

Maintain clear, consistent lines of communication with the commercial team on campaign performance

Qualification

Programmatic tradingDSP experienceData analysisCPA optimizationROAS optimizationMathematical skillsAnalytical skillsProblem solvingCommunication skillsCollaboration

Required

5+ years of experience trading programmatic campaigns

3+ years of experience of optimizing towards CPA & ROAS KPIs

Experience and certifications across industry leading DSP's, with experience in either The Trade Desk, Amazon and Adtheorent essential

Experience working with internal commercial departments to holistically grow partnerships through performance, communication and strategic recommendations

Demonstrated mathematical and analytical skills with the ability to communicate and present across a broad range of audiences

Systematic approach to problem solving with affinity for proactive and real time troubleshooting

A can-do attitude to provide energy, drive and enthusiasm

Benefits

Medical

Dental

Vision

Prescription drug coverage

Unlimited paid time off (PTO)

Adoption or surrogate assistance

Donation matching

Tuition reimbursement

Basic life insurance

Basic accidental death & dismemberment

Supplemental life insurance

Supplemental accident insurance

Commuter benefits

Short term and long term disability

Health savings and flexible spending accounts

Family care benefits

A generous 401K savings plan with a company match program

10-12 paid holidays annually

Generous paid parental leave (birthing and non-birthing parents)

Voluntary benefits such as pet insurance

Accident

Critical and hospital indemnity health insurance coverage

Life and disability insurance

Company

People Inc.

People Inc. is a digital media company that specializes in research, technology, finance, operations, and consumer services.

Founded in 1996

New York, New York, USA

1001-5000 employees

https://www.people.inc/

H1B Sponsorship

People Inc. has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (2)