TikTok · 3 months ago
Advertising Account Manager, SMB - Health and Wellness
Seattle, WA
Full-time
Hybrid
Mid Level
$78K/yr - $89K/yrTikTok is the leading destination for short-form mobile video, dedicated to inspiring creativity and bringing joy. They are seeking a dynamic and strategic Advertising Account Manager to join their SMB Advertising Sales team, responsible for maintaining and growing relationships with clients, delivering tailored solutions, and driving success on the TikTok platform.
Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo
Responsibilities
Act as the primary contact for a portfolio of SMB clients, ensuring 100% engagement quarterly. Build long-term relationships by understanding client goals, challenges, and key stakeholders
Educate clients on TikTok-specific trends and strategies to optimize platform usage
Analyze Total Addressable Market (TAM) and TikTok's performance within broader marketing spend
Develop strategies to retain clients, reduce churn, and enhance platform dependency
Collaborate across teams to exchange insights and drive product enhancements
Identify and leverage upselling and cross-selling opportunities, including ad credits, measurement studies, and creative solutions
Maximize seasonal growth opportunities like product launches, end of year, etc
Forecast and size opportunities, developing strategies to meet goals. Conduct data-driven analysis to identify risks, trends, and growth opportunities
Track KPIs and deliver actionable insights to optimize campaign performance
Advocate for client needs and resolve issues efficiently
Collaborate with technical teams to troubleshoot and support client challenges
Set and manage clear client expectations with actionable solutions
Qualification
Required
Must have High fluency in written and spoken Mandarin to effectively communicate with client stakeholders based in both the AMS and APAC region who primarily speak Mandarin
Experience in a digital advertising or ecommerce sales position
Strong understanding of sales processes, including upselling, cross-selling, and negotiations
Familiarity with trends and brands within the advertising industry
Preferred
Exceptional communication skills, with the ability to clearly articulate complex solutions and drive client engagement
Data-driven mindset with the ability to analyze account performance, track KPIs, and develop actionable recommendations
Resourcefulness in addressing challenges and managing client expectations effectively
Thrive in a fast-paced environment, switching from strategic to operational mindset; ability to prioritize and synthesize a high volume of information
Skilled in using internal tools to track progress, identify opportunities, and address concerns
Familiarity with external tools for TAM analysis and industry trend monitoring
Experience tracking interactions across communication platforms (Zoom, email, in-person engagements)
Benefits
Medical, dental, and vision insurance
A 401(k) savings plan with company match
Paid parental leave
Short-term and long-term disability coverage
Life insurance
Wellbeing benefits
10 paid holidays per year
10 paid sick days per year
17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)
Company
TikTok
TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.
Founded in 2003
10001+ employees
H1B Sponsorship
TikTok has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (979)
2024 (601)
2023 (387)
2022 (322)
2021 (133)
2020 (72)
Funding
Current Stage
Late StageLeadership Team
N Ali Mohamed
CEO
Blake Chandlee
VP Global Business Solutions
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