Rush Street Interactive · 2 days ago
Senior Product Manager, Instrumentation
United States
Full-time
Remote
Mid, Senior Level
$124K/yr - $163K/yr
7+ years expRush Street Interactive is a market leader in online casino and sports betting, and they are seeking a strategic and technically-savvy Senior Product Manager, Collection & Instrumentation. This role will own the roadmap, implementation, and governance of their digital data collection ecosystem, bridging client-side engineering, analytics, and compliance to ensure an accurate and scalable digital foundation.
CasinoGamingOnline Games
Responsibilities
Own the strategy and processes of these technologies and the roadmap on deployment, configuration, and enhancements for the Tag Management System (e.g., GTM, Tealium, Adobe Launch), Consent Management Platform (CMP), and Customer Data Platform (CDP)
Define governance, access, and configuration standards to ensure consistency and security in partnership with Data Governance and InfoSec
Partner with downstream stakeholders to define schema, identity resolution, and activation requirements
Lead the design and implementation of the global event taxonomy and instrumentation framework across web and mobile products
Manage deployment, versioning, and QA of SDKs (analytics, attribution, experimentation, etc.)
Maintain the events repository, ensuring all tracked events, properties, and payloads are documented, versioned, and accessible
Establish scalable intake and prioritization processes for new event and SDK requests
Define and implement monitoring, validation, and regression testing for event data
Ensure compliance with privacy regulations (GDPR, CCPA) in collaboration with Legal and Privacy teams
Adapt instrumentation strategies in response to platform and privacy changes (iOS, Android, browsers)
Translate stakeholder requirements into instrumentation roadmaps
Act as the connective tissue between client engineering, analytics, and marketing to align tracking solutions with business priorities
Manage vendor relationships for tagging, consent, and CDP platforms
Qualification
Required
Bachelor's degree or comparable work experience in digital development or a related field
7+ years of experience in product management, analytics engineering, or technical program management with a focus on digital measurement, instrumentation, or SDK strategy
Strong hands-on knowledge of web and mobile tracking concepts (cookies, client/server-side tagging, SDK instrumentation, event payloads, query parameters)
Proficiency with tag managers (e.g., GTM, Segment, Tealium, Adobe Launch, mParticle) and measurement tools (GA4, Firebase, Quantum Metric, Amplitude, Mixpanel, Pendo)
Experience partnering directly with client-side/front-end engineers to define and deploy SDKs and event tracking
Familiarity with privacy and compliance frameworks (GDPR, CCPA, etc.) in digital environments
Excellent communication, documentation, and stakeholder management skills
Able to travel occasionally, both domestically and internationally
Preferred
MBA or advanced degree preferred
Experience implementing automated QA, validation, or regression testing for event instrumentation and SDKs, preferred
Familiarity with schema and protocol management tools (dbt, Segment Protocols, custom schema governance platforms), preferred
Understanding of CDPs, identity resolution, and data federation strategies, preferred
Exposure to A/B testing and experimentation platforms, with experience implementing event-level tracking for test assignment and exposure, preferred
Background in industries with complex digital compliance or measurement needs (gaming, fintech, sports betting, healthcare, etc.), preferred
1-3 years of managerial experience, preferred
Ability to work effectively across distributed teams (CST or EST time zones highly preferred)
Benefits
Discretionary annual company bonus (Eligibility Varies by Role)
401(k) plan with 100% company match on the first 4%
Comprehensive medical coverage (HSA & FSA plans), dental, and vision insurance
Paid Time Off (Eligibility Varies by Role)
Employee Assistance Program (EAP)
Company
Rush Street Interactive
Rush Street Interactive offers online casino and sports betting in the U.S.
501-1000 employees
H1B Sponsorship
Rush Street Interactive has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2021 (1)
Funding
Current Stage
Public CompanyTotal Funding
$160MKey Investors
Fidelity
2020-12-29Post Ipo Equity· $160M
2020-12-29IPO
Leadership Team
Richard Schwartz
Chief Executive Officer
S
Shubham Tyagi
Chief Technology Officer
Recent News
Rush Street Interactive, Inc.
2025-12-02
Rush Street Interactive, Inc.
2025-12-01
Company data provided by crunchbase