WHOOP · 3 months ago
Senior Business Analyst (AI Product)
Boston, MA
Full-time
Onsite
Mid, Senior Level
4+ years expWHOOP is on a mission to unlock human performance and healthspan, empowering users through a deeper understanding of their bodies and daily lives. They are hiring a Senior Business Analyst to partner with the AI Product team, driving insights and shaping strategy to enhance AI-powered experiences and improve member outcomes.
Consumer ElectronicsFitnessSportsWearablesWellness
Responsibilities
Partner with Product, Engineering, Data Science, UX, and Strategic Finance teams to break down the AI vision into measurable goals, roadmap priorities, and success metrics
Develop frameworks and models to measure how AI features and agents influence engagement, retention, personalization, and health outcomes. Translate these insights into strategic recommendations that guide product decisions and elevate the WHOOP member experience
Dive deep into WHOOP’s datasets, pipelines, and infrastructure to uncover opportunities where AI can enhance automation, personalization, or member experience
Define, track, and maintain KPIs related to engagement, quality, latency, cost, and the overall member experience
Design and analyze A/B tests to measure the impact of AI-driven product features
Partner with software engineers on mobile and backend data design to unlock turnkey analysis and reporting on key business questions
Collaborate with UX Research, Product, and Member Insights teams to connect quantitative analysis with qualitative feedback and behavioral observations
Qualification
Required
4+ years of experience in a deeply analytical role, preferably within an AI or core product focused environment
Demonstrated ability to work in ambiguity: structure problems, wrangle data, model insights, and surface actionable recommendations
Advanced skills in SQL and general understanding of ELT (dbt) and data warehousing (Snowflake) structures, as well as data visualization (eg. Amplitude, Sigma, Hex). Python is a plus
Expertise in experimental design (A/B testing) and causal inference techniques to measure the causal effect of AI and product initiatives
Strong storytelling skills: ability to synthesize complex analytical results for both technical and non-technical stakeholders
Track record influencing leadership or product decisions via data-driven insight
Experience working with data engineering and development teams on complex datasets
High intellectual curiosity, ownership mindset, and comfort taking initiative in a rapidly evolving environment
Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions
Company
WHOOP
WHOOP is a fitness tech company that offers wearables that track sleep, recovery, and performance.
501-1000 employees
H1B Sponsorship
WHOOP has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (32)
2024 (18)
2023 (15)
2022 (5)
2021 (17)
2020 (6)
Funding
Current Stage
Late StageTotal Funding
$404.75MKey Investors
SoftBank Vision FundIVPFoundry Group
2026-01-15Undisclosed
2021-08-30Series F· $200M
2020-10-28Series E· $100M
Leadership Team
Will Ahmed
Founder & CEO
Aurelian Nicolae
Co-Founder & Chief Hardware Engineer
Recent News
Bizjournals.com Feed (2025-11-12 15:43:17)
2026-01-15
Company data provided by crunchbase