Product Marketing Manager, Content & GTM jobs in United States
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Kognitos · 2 months ago

Product Marketing Manager, Content & GTM

Kognitos is a pioneering company in AI automation, focused on transforming complex technical concepts into accessible messaging for business users. The Product Marketing Manager will be responsible for developing and executing go-to-market content strategies, creating engaging content, and partnering with sales to enhance customer engagement throughout their journey.

Artificial Intelligence (AI)Business DevelopmentSoftware
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H1B Sponsor Likelynote

Responsibilities

Translate the Technical into the Tangible: This is your core mission. You will work side-by-side with our founders, engineers, and product teams to deeply understand Kognitos. You'll then distill that complexity into clear, compelling messaging and narratives for a B2B audience
Own Go-to-Market Content Strategy: You will develop and execute the content strategy that brings our product to life. This includes defining messaging for key personas, creating assets for every stage of the funnel, and establishing Kognitos as the undisputed leader in AI automation
Be a Hands-On Creator & Evangelist: This isn’t a role where you just write briefs. You will be a primary content creator, specializing in video. You'll script, shoot, and edit engaging product demos, explainers, and thought leadership content for LinkedIn, X(Twitter), YouTube, and our website
Master an AI-First Workflow: You’ll live at the cutting edge, using AI-driven tools (e.g., Veo 3, Descript, Midjourney, CapCut) not as a crutch, but as a creative partner to accelerate your workflow and amplify your output
Measure What Matters: Go beyond vanity metrics. You’ll own the analytics for your content, connecting your work directly to lead generation, pipeline influence, and sales velocity, and constantly iterating based on data
Enable the Field: Partner closely with the sales team to ensure they are armed with compelling content and assets that help them win. Your work will be the fuel for every stage of the customer journey

Qualification

Product MarketingContent CreationB2B SaaS ExperienceMarTech ProficiencyAI-First WorkflowAnalytical SkillsVideo ProductionBachelor's DegreeExceptional StorytellingCommunication Skills

Required

5-8 years in a Product Marketing role within a B2B SaaS or enterprise technology company
Proven track record of translating complex technical products into compelling messaging, positioning, and content
Strong portfolio demonstrating your work, including go-to-market materials (e.g., sales decks, messaging frameworks) and a heavy emphasis on content creation, especially video
Extensive experience with modern marketing and sales platforms
Comfortable navigating tools like Hubspot, Salesforce, HootSuite, Google Analytics, and SEO tools like SEMrush and Ahrefs
Hands-on expertise with an AI-first content workflow, using generative AI tools to accelerate your creative process
Exceptional communication skills, both written and verbal
Engaging on-camera presence for hosting webinars or creating videos is a major plus
Proficiency in using analytics to measure content performance, track key KPIs (like engagement, pipeline influence, and conversions), and make data-driven decisions to optimize your strategy
Bachelor's degree in Marketing, Business, Communications, Journalism, or a related field

Benefits

Equity & Benefits

Company

Kognitos

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Kognitos is an AI platform that automates business operations using natural language.

H1B Sponsorship

Kognitos has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (4)
2023 (3)
2022 (1)

Funding

Current Stage
Growth Stage
Total Funding
$53.35M
Key Investors
Khosla VenturesClear VenturesEngineering Capital
2025-06-24Series B· $25M
2023-11-29Series A· $20M
2023-02-07Seed· $6.75M

Leadership Team

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Binny Gill
Founder and CEO
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Company data provided by crunchbase