GroundTruth · 6 hours ago
Managing Director - Retail Media & AdTech (Bentonville, AR or Chicago, IL)
GroundTruth is an advertising platform that turns real-world behavior into marketing that drives in-store visits and other real business results. The Managing Director will lead a sales team, drive revenue through new business generation, and develop strategic relationships with agencies and clients.
AdvertisingAnalyticsMarketingMobileMobile Apps
Responsibilities
Manage a team of 3-6 sellers responsible for driving revenue by generating new business through prospecting, managing and growing existing accounts
Direct, train, lead and motivate the team that will engage with agencies and direct clients
Develop strategic account plans to grow assigned territory, vertical and account lists
Enable the team to identify, source, pitch, define, negotiate, close and manage mobile advertising revenue
Educate the sales team, as well as the marketplace, about advanced mobile-location media technology and solutions
Establish sales objectives by forecasting and developing annual sales quotas for sellers within the territories based on account/agency knowledge and past spending
Build quarterly attack/strategy plans with each individual seller that are measurable, attainable and actionable
Develop career pathing guidelines that allow sellers to have a clear vision in what needs to be done in order to get to the next phase of their career
Train, mentor, counsel and discipline employees in order to stay on plan for the year and hit company goals
Lead negotiations to build larger agency and client partnerships
Develop deep relationships with senior leadership and executives at agencies and direct clients
Communicate team needs to senior-level leadership and executives in order to maintain a high-level of morale
Expertly communicate GroundTruth capabilities, differentiators and the entire product suite effectively to clients through various means (email, phone, in-person, conferences, networking events, etc.)
Contribute to the products’ GTM strategy and product roadmap by providing market insight and client feedback to the respective teams
Represent GroundTruth through thought-leadership opportunities at conferences (panel participant, moderating round-tables, speaking engagements) and agency-wide education/leadership sessions
Culture is key at GroundTruth – prepare to contribute and help further develop the culture of the entire sales team and broader company
Qualification
Required
You're a strategic and hands-on sales leader with a strong background in media and mobile advertising
You know how to drive revenue, build and mentor high-performing teams, and develop meaningful relationships with agencies and brands
You combine strong business acumen with deep product knowledge and a passion for helping clients succeed
You're comfortable leading complex deals, guiding sellers through growth, and contributing to a positive, performance-driven culture
You're ready to lead with impact and scale success across your team and territory
Manage a team of 3-6 sellers responsible for driving revenue by generating new business through prospecting, managing and growing existing accounts
Direct, train, lead and motivate the team that will engage with agencies and direct clients
Develop strategic account plans to grow assigned territory, vertical and account lists
Enable the team to identify, source, pitch, define, negotiate, close and manage mobile advertising revenue
Educate the sales team, as well as the marketplace, about advanced mobile-location media technology and solutions
Establish sales objectives by forecasting and developing annual sales quotas for sellers within the territories based on account/agency knowledge and past spending
Build quarterly attack/strategy plans with each individual seller that are measurable, attainable and actionable
Develop career pathing guidelines that allow sellers to have a clear vision in what needs to be done in order to get to the next phase of their career
Train, mentor, counsel and discipline employees in order to stay on plan for the year and hit company goals
Lead negotiations to build larger agency and client partnerships
Develop deep relationships with senior leadership and executives at agencies and direct clients
Communicate team needs to senior-level leadership and executives in order to maintain a high-level of morale
Expertly communicate GroundTruth capabilities, differentiators and the entire product suite effectively to clients through various means (email, phone, in-person, conferences, networking events, etc.)
Contribute to the products' GTM strategy and product roadmap by providing market insight and client feedback to the respective teams
Represent GroundTruth through thought-leadership opportunities at conferences (panel participant, moderating round-tables, speaking engagements) and agency-wide education/leadership sessions
Culture is key at GroundTruth – prepare to contribute and help further develop the culture of the entire sales team and broader company
Preferred
Bachelor's degree in Advertising, Marketing, Business or similar relevant field and advanced degree preferred, but not required
5-7 years active sales and/or may consider multiple years relevant experience at a media sales company with a proven track record of success as an individual contributor and/or player-coach and at least 2 years managing a successful sales team
Strong network of agency and client-direct contacts throughout territory and beyond
Expert communication skills (in-person/on-the-phone presentations, email and general day-today in the office and with clients) – ability to pitch to all levels and audience sizes in any environment
Expert-level understanding of the mobile ecosystem and the various players in the space (location-based, attribution partners, programmatic, rich media providers, etc.)
Deep understanding of location-based data, how it sourced, differentiators among major players and various ways of activating against it across all platforms
Strong understanding of forecasting revenue and building a plan to attain goals
Technical Skills: Salesforce, MSFT product suite, MediaOcean/Prisma, Expensify, Clearslide, ZOOM, Slack, The LIST/Winmo, SellerCrowd, Media Radar
Benefits
Fully-paid medical premiums for employees
401(k) employer match
Generous parental leave
Wellness and gym reimbursement
Family and pet expense reimbursement
Education and coaching reimbursement program
Daily lunch credit when working in-office
Fully stocked snacks and beverages in-office
Option for mobile phone reimbursement or separate company phone
Equity analysis to ensure fair pay
Company
GroundTruth
GroundTruth, the leading location technology company that drives results with real-world data.
Funding
Current Stage
Late StageTotal Funding
$134.5MKey Investors
IVPEmergence Capital
2018-07-24Series F· $18M
2016-11-14Series E· $42.5M
2016-10-31Secondary Market
Recent News
2025-12-12
Company data provided by crunchbase