DreamWorks Animation · 3 months ago
Associate Manager, Brand Marketing
30 Rockefeller Plaza, New York, NEW YORK
Full-time
Hybrid
Mid Level
$65K/yr - $80K/yr
3+ years expNBCUniversal is one of the world's leading media and entertainment companies. The Associate Manager, Brand Marketing will help launch key Bravo series by crafting comprehensive marketing campaigns and collaborating with cross-functional teams to create brand-elevating experiences.
AnimationFilmMedia and Entertainment
Responsibilities
Help develop buzzworthy, innovative and monetizable experiences (like BravoCon, Watch Party by Bravo, etc.) and 360-degree marketing campaigns to support Bravo programming and brand initiatives, including but not limited to on-the-ground activations & events, content development and licensing partnerships
Work collaboratively with various internal departments in executing all aspects of campaigns (brand strategy, social, digital, publicity, marketing creative and production, research, programming, legal, and multiplatform media)
Author promotional briefs, creative briefs, presentation decks and experience and/or campaign recap decks to be shared with internal and external partners
Serve as main point of contact for BM&G team-assigned projects and marketing asset requests by coordinating logistics and overseeing timelines and deliverables
Support the team on projects that align with and further NBCU’s key priorities and goals, including but not limited to initiatives across Sports, NBC, and with Peacock by collaborating to support broader Bravo streaming marketing initiatives
Contribute to the planning, implementation, and execution of revenue-driving events and/or consumer engagement promotions, activations, and partnerships with unwavering attention to detail (i.e. researching competitive landscape, brainstorming activation campaigns, and contributing to overall events calendar)
Liaise with external vendors and agencies as well as internal stakeholders on delivering campaign assets and facilitating approvals
Maintain project-specific budget tracks and manage tasks related to the department budget including processing and tracking all vendor invoices for payment, new vendor set-up, managing department related expenses
Coordinate logistics for meetings and presentations with internal and external parties
Continuously ideate, identify and share creative and strategic marketing ideas, conduct research on request and maintain a general awareness of industry trends, competitive environment, events and unique opportunities
Qualification
Required
Bachelor's Degree
Strong proven problem-solving capabilities with the ability to act efficiently
Familiarity with Slack and Microsoft Office products (Word, Excel, PowerPoint, Teams, Outlook, etc.) and Slack
Minimum 3 years of applicable experience in marketing, advertising, promotions, experiential events, and/or television/entertainment
Preferred
Diligent and resourceful critical thinker who maintains a strong sense of ownership, proactivity and accountability with a curiosity to learn new things and processes
Excellent communicator with strong written and verbal skills, including an ability to communicate effectively at an executive level
Extraordinary attention to detail
Ability to respond to needs quickly and adapt accordingly to fast paced and variable projects
Personally, and professionally self-aware and emotionally intelligent maintaining a calm, friendly and professional demeanor at all times
Collaborative with a can-do attitude and a team player who builds effective working relationships and is solution-oriented
Listening skills including the ability to understand and complete assignments with minimal follow up from management
Preferred candidate should demonstrate a hands-on approach to on-site work and exhibit flexibility for travel requirements
Must exercise a high level of discretion in handling confidential and sensitive information
Experience with budget coordination, project management, basic administrative tasks, and presentation building
Genuine interest in TV entertainment across multiple genres with a passion for pop culture
Benefits
Medical, dental and vision insurance
401(k)
Paid leave
Tuition reimbursement
A variety of other discounts and perks
Company
DreamWorks Animation
DreamWorks Animation SKG, Inc. engages in the development, production, and exploitation of animated films and associated characters
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$15M2016-04-28Acquired
2015-02-12Post Ipo Equity· $15M
2004-10-28IPO
Leadership Team
Kate Swanborg
SVP, Technology Communications and Strategic Alliances
Shabrayia Cleaver
Associate Producer / Producer (Feature/Short)
Recent News
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2025-11-05
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