Influential · 3 months ago
Senior Vice President, Strategy & Analytics
Influential is the largest influencer marketing company in the world, trusted by over 60% of the Fortune 500. They are seeking a Senior Vice President of Strategy & Analytics to lead insight-led thinking and strategic rigor across their business divisions, directly impacting brand equity and growth through data-driven strategies.
AdvertisingContentInformation TechnologyMarketing
Responsibilities
Help define and lead the strategy and analytics vision for one of Influential's most high-profile accounts - ensuring a unified, forward-looking approach across divisions
Act as a senior strategic partner to client-side brand and marketing leadership, helping guide how creator work ladders to broader brand and business goals
Bring a proactive POV to the client and internal teams on where the creator economy is heading and how to stay ahead of it
Own the evolution of performance reporting, agile frameworks, and audience analysis across the portfolio
Turn complex data into tight, actionable strategic stories - bridging analytics and creative direction in a way that informs and inspires
Ensure the team leverages tools, trends, and competitive intelligence to anticipate, not just report
Establish scalable best practices for campaign measurement, real-time dashboards, and post-campaign insights
Flag risks or roadblocks early and often, driving clarity and urgency when client priorities or expectations shift
Help evolve internal processes, frameworks, and deliverables to ensure strategy and analytics remain a core value driver
Build, mentor, and manage a team of strategists and analysts - setting a high bar for rigor, creativity, and clarity of communication
Collaborate across Client Services, Creative Strategy, Creator Management to ensure strategic insight informs every touchpoint
Serve as an internal and external ambassador for Onefluential's strategic excellence, bringing clients a trusted, forward-thinking POV
Qualification
Required
12–15+ years of experience across influencer, media, digital, or brand strategy - ideally within agency or consultancy environments
5-7+ years managing high-performing teams in a fast-paced, cross-functional environment
Confident communicator known for high-level strategic thinking and the ability to distill cultural, behavioral, and performance data into a tight narrative
Equally comfortable in the details and in the C-suite - capable of shaping big-picture strategy and rolling up sleeves to solve complex problems
Deeply fluent in social, digital, and influencer analytics tools (e.g. Traackr, Captiv8, Radius, CreatorIQ, Talkwalker, Quid, Meta/YouTube/TikTok dashboards, etc.)
Proven track record leading and scaling high-performing teams in cross-functional environments
Highly proactive and solutions-oriented, with a bias toward action and the ability to bring clarity in moments of ambiguity
Preferred
Experience in the healthcare or pharmaceutical space is highly valued
Understanding of the category's pace, nuance, and consumer mindset is key to success
Benefits
Competitive compensation
Flexible time off with inclusive holiday benefits
Comprehensive medical, dental & vision insurance for employees
401(k) matching
An awesome collaborative work culture, a diverse team, and more!
Company
Influential
Influential is an A.I. social data and conversion platform that partners with IBM Watson for influencer marketing and technology.
H1B Sponsorship
Influential has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2022 (2)
Funding
Current Stage
Growth StageTotal Funding
$51.54MKey Investors
Regal Funds ManagementCapital Zed
2024-07-26Acquired
2021-11-01Convertible Note· $15.04M
2018-06-14Series B· $12M
Recent News
2025-11-25
2025-10-18
2025-10-15
Company data provided by crunchbase