Bespoke Post · 3 months ago
Associate, Retention Marketing
New York
Full-time
Hybrid
Entry, Mid Level
$70K/yr - $85K/yr
2+ years expBespoke Post is a lifestyle brand focused on discovery, offering unique goods and experiences. The Associate, Retention Marketing will manage campaign quality assurance, support campaign production, and drive retention efforts through data-informed strategies and omni-channel engagement.
Consumer GoodsE-CommerceLifestyleMen's
Responsibilities
Lead the end-to-end QA process for our email and SMS campaigns (automated flows and one-time sends), ensuring flawless execution, timely deployment, and adherence to brand and technical standards
Help shape campaign briefs, coordinate with creative and copy teams, and manage workflows to bring campaigns to life with clear timelines and expectations
Execute omni-channel lifecycle journeys to boost retention, focusing on optimizing experiences across touchpoints like cross-sell, churn prevention, winback and loyalty
Support the pull and interpretation of performance metrics to inform testing, segmentation, and journey enhancements. You’ll help translate insights into operational improvements
Maintain alignment on key moments, working closely with content, retention, and merchandising teams to deliver personalized, high-performing campaigns
Maintain consistent website updates reflecting the marketing calendar such as: promotional banners, landing pages, and messaging to align with the retention marketing calendar and ensure timely, relevant customer experiences
Support the Growth team’s day-to-day execution and optimization of paid media campaigns, including ad building, creative testing, budget allocation, and A/B testing across all dimensions (creatives, landing pages, etc.)
Contribute to ad-hoc projects and operational tasks that help the marketing team scale more efficiently
Qualification
Required
2-4 years of marketing experience with an e-commerce first brand/retailer
Excellent communication skills and attention to detail
Ability to execute and QA day-to-day operational tasks flawlessly
Analyzing and reporting program performance expertise to proactively report on campaigns impact, users behaviors and experimental results/learnings
A cross-functional collaboration mindset with experience working in cross-functional project teams in a startup environment
Preferred
Experience working with Klaviyo and/or Sailthru an added bonus
Skilled email coder using HTML, CSS, template scripting a plus
Company
Bespoke Post
A subscription box and e-commerce shop stocked with quality finds for curious minds.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$48.88MKey Investors
NewSpring
2021-10-26Series B· $40M
2018-07-01Series Unknown
2017-10-18Series A· $8M
Leadership Team
Rishi Prabhu
co-founder
Steven Szaronos
co-founder
Recent News
Company data provided by crunchbase