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The Pictsweet Company · 1 day ago

Director of National Account Sales

Bells, TN

Full-time

Onsite

Director/Executive

7+ years exp

The Pictsweet Company is a family-owned frozen vegetable producer with over 75 years of experience. They are seeking a Director of National Account Sales to manage the Pictsweet Farms Branded Frozen Vegetables business, focusing on customer relationships, trade marketing, and sales strategies to achieve profitability and market share goals.

Food DeliveryManufacturingRetail

Responsibilities

Develop and maintain close working relationships with all customers and related brokers

Make professional customer presentations to all customers on a regular basis to establish a personal relationship with customers beyond typical broker interaction

Evaluate trade marketing spending in assigned territories and develop effective and efficient trade marketing plans

Proactively guide Pictsweet’s Category Management and Marketing teams in the development of market analytics and effective sales support materials

Work closely with Pictsweet Revenue Management and National Accounts Analyst associates for accurate volume forecasting and effective account administrative functions

Monitor retail store conditions to assure effective implementation of company marketing and sales plans

Monitor the progress made in each market in the following areas: Distribution, Promotional Effectiveness, Retail Positioning in freezer, and Retail Pricing

Select and maintain competent broker representatives in Non-Direct marketing areas. Train and motivate broker personnel in carrying out sales and marketing objectives in accordance with The Pictsweet Company’s policies and procedures

Regularly analyze and appraise the effectiveness of related brokers to assure that sales goals are achieved, and recommend corrective action when necessary

Keep related brokers informed of market conditions, competitive activity, changes in company products, pricing and marketing activities

Entertain customers – i.e. dinner functions, golf, sports and social events, etc. when approved and beneficial to achieving company goals

Comply with all administrative requirements in a timely and accurate manner and perform all other duties appropriate to the position

Maintain a solid flow of communication to the Vice President, Branded Sales to ensure that the corporate office is aware of conditions and issues in the field

Qualification

Sales experienceFood Broker Account ManagementCategory data analyticsSales Team ManagementMicrosoft ExcelMicrosoft PowerPointWalMart data systemsKroger data systemsMathematical skillsCommunication skills