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Savant Systems · 3 months ago

VP of Field Marketing, Professional Solutions

United States

Full-time

Remote

Director/Executive

$150K/yr - $175K/yr

10+ years exp

Savant Systems, Inc. is a global leader in smart home and energy solutions. The VP of Field Marketing is responsible for developing and overseeing marketing strategies, executing sales campaigns, and leading the field marketing team to drive demand generation and customer engagement.

Enterprise SoftwareHardwareHome DecorHome ServicesManufacturingSmart HomeSoftware

Responsibilities

Develop and execute channel marketing strategies and business plans in alignment with company goals and sales initiatives, focus on new channel development, new customer acquisition, and product category adoption

Work closely with industry partners, buying groups and other trade associations to design and execute collaborative marketing and sales campaigns

Build systems and processes for dynamic marketing campaigns to consumers and trades

Hire, lead and coach high-performing field and channel marketing team members, creating a positive and productive work environment

Partner closely with sales leadership to monitor, manage and report success across new and existing channels with marketing metrics, sales measurements, channel and influencer sentiment

Understand market dynamics and industry trends, including influencers in the market and how to position the Savant brand and products to support sales growth. Influencers in the market might include builders, lighting designers, interior designers, architects, engineers, etc

Support sales teams from all channels in development and execution of field activities, including travel to key regions, identifying and supporting appropriate industry events, etc

Manage marketing budgets and allocate resources effectively to maximize ROI across programs and events

Qualification

B-to-B marketingChannel sales principlesAnalytical capabilitiesERP softwareCRM softwareData interpretationProgramming experienceKeynote proficiencyWebinar platformsPresentation skillsCommunication skillsTeam leadership