Apply on Employer Site

Enovis · 3 months ago

Manager, Enabling Tech Marketing (Downstream Marketing)

USA, Texas, Austin

Full-time

Onsite

Mid Level

4+ years exp

Enovis Corporation is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions. The Downstream Marketing Manager will drive adoption and revenue growth for the ASTRA™ platform, focusing on translating product capabilities into compelling value propositions and enabling sales force effectiveness.

Health CareManufacturingMedicalMedical DeviceProduct Design

Responsibilities

Act as a clinical resource and product expert that performs best-in-class support for surgeon demos and cadaver labs

Develop and implement marketing programs and initiatives to enhance sales force effectiveness and deliver product line growth, including development of product positioning through pricing, promotions, communications, and go-to-market plans

Develop and maintain a high level of product category technical expertise through staying current with industry publications and interacting with key customers of product responsibility by observing surgery and attending medical/scientific meetings, presentations, and seminars

Track campaign performance, adoption metrics, and customer feedback

Build sales tools, collateral, playbooks, competitive guides, and training for the field team to drive surgeon adoption

Provide product support to the sales force, surgeon customers, and internal stakeholders

Translate upstream product positioning into clear, differentiated messaging tailored to customers, clinicians, and decision-makers

Coordinate product/strategy implementation by working with cross-functional teams, including Engineering, Marketing Communications, Compliance, Legal, Regulatory Affairs, Medical Education, Sales Training, etc

Travel, as reasonably requested, to meet with and educate customers and salespeople, attend and coordinate trade show presence for associated products, attend training programs, coordinate surgeon meetings, and other related travel as determined by the company

Ability to travel up to 30%

Qualification

Downstream MarketingMedical Device MarketingProduct Life Cycle ManagementData ScienceRobotic ExperienceCustomer OrientationProject ManagementCommunication SkillsRelationship Building

Required

BA/BS Degree Business, Marketing, Engineering, Data Science, or related field preferred

4+ years of related experience in successful marketing roles in the medical device industry

4+ years of navigation / robotic experience in knee and hip arthroplasty

Fluency and passion for software – experience in data science and analytics, platforms for software development collaboration, and prompt engineering a plus

High-paced growth environment, need to be comfortable taking charge of multiple projects at one time