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Digitas North America · 1 day ago

Copywriter

New York, NY

Full-time

Hybrid

Entry, Mid Level

$66K/yr - $102K/yr

2+ years exp

Digitas North America is a Networked Experience Agency focused on creating magnetic experiences for brands. They are seeking a copywriter who is passionate about internet culture and social media trends to produce engaging content across various platforms while ensuring brand consistency and quality.

Marketing & Advertising

Responsibilities

Trendspotting Pro: Keep up with the ever-changing social media landscape and pop culture references. Stay ahead of trends and incorporate them into your creative

Copywriter Extraordinaire: Conceptualize, write, and produce engaging content for platforms like TikTok, Instagram, Facebook, Pinterest, and beyond. Ensure all content aligns with brand personality and goals

Brand Consistency Keeper: Work closely with social strategists and creatives to ensure quality and consistency in brand messaging across all social media channels

Dynamic Storyteller & Client Whisperer: Able to write up, explain, and present ideas to client in a clear, succinct, and engaging way (with smart rationale to back it up)

Detail-Oriented Dynamo: Bring your A-game to every piece of copy, from punctuation perfection to channeling the brand voice. Your work ethic is as robust as your attention to detail

Cross-Channel Perfection: One concept, so many messaging mediums — you’ll be a master at making an idea translate effectively and flawlessly across all marketing assets. You’ll work on everything from brand campaigns to organic social posts

Qualification

Social Media Content CreationTrendspottingBrand CampaignsGenerative AI ToolsCommunication SkillsTeam CollaborationCreativityAttention to Detail

Required

A four-year degree (preferably in Communications, English, journalism or a related field)

2-5 years of proven experience in creating social media content and brand campaigns (preferably at an advertising or interactive agency)

An insatiable curiosity about social media trends and a genuine enthusiasm for creating fresh, engaging content

Energy, a sense of humor, and an open and curious mind

Communication Skills: You leave no room for questions or angst—you're straightforward, you're candid and, above all, you're thoughtful and kind

A Willingness to Travel: Some shoots and meetings may require travel

Preferred

Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation