The RealReal · 3 months ago
Marketing Manager, Paid Media
The RealReal is the world’s largest online marketplace for authenticated, resale luxury goods. They are seeking a Marketing Manager to lead integrated marketing efforts across digital and offline channels, manage media agencies, and optimize campaigns for business growth.
E-CommerceFashionLifestyleMarketplace
Responsibilities
Develop, implement, and manage comprehensive marketing strategies across a variety of channels, including:
Display advertising, app advertising, affiliate marketing, and emerging digital advertising platforms
Manage Television, audio, and direct mail
Oversee and manage external media agencies, ensuring alignment with overall marketing objectives, budget adherence, and performance targets
Monitor campaign performance, identify trends, and implement optimizations to improve efficiency and effectiveness across all channels
Work closely with brand, creative, product, and other internal teams to ensure consistent messaging, brand voice, and seamless campaign integration
Manage marketing budgets effectively, allocating resources strategically to achieve business goals
Provide regular reporting on campaign performance, insights, and recommendations to senior leadership
Stay informed of industry trends, competitive landscape, and emerging technologies to identify new opportunities and best practices
Qualification
Required
5+ years of experience in marketing, with a strong focus on integrated campaign management across digital and offline channels
Proven experience managing media agencies and driving successful outcomes
Demonstrated ability to leverage data and analytics for strategic decision-making and campaign optimization
Strong understanding of performance marketing metrics and ROI analysis
Excellent communication, interpersonal, and presentation skills
Creative mindset with a passion for brand building and innovative marketing solutions
Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously
Preferred
Bachelor's degree in Marketing, Business, or a related field
Experience in e-commerce, marketplaces, or luxury retail is a plus
Benefits
Bonus program
Incentive pay
Benefits
Company
The RealReal
The RealReal is an online marketplace for authenticated and consigned luxury goods.
H1B Sponsorship
The RealReal has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (10)
2023 (10)
2022 (14)
2021 (8)
2020 (6)
Funding
Current Stage
Public CompanyTotal Funding
$356.87MKey Investors
GreyLion CapitalGreat Hill PartnersGreenspring Associates
2019-06-28IPO
2019-03-01Series H· $70M
2018-07-25Series G· $115M
Recent News
2026-01-23
WSJ.com: US Business
2026-01-22
2026-01-14
Company data provided by crunchbase