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Hearst Newspapers · 2 months ago

Business Partnerships and Development Executive (E/I)

655 N Central Ave, Glendale, CA, 91203, US

Full-time

Onsite

Senior Level, Lead/Staff

$125K/yr - $175K/yr

8+ years exp

Hearst Media Production Group (HMPG) is seeking a Business Development Executive with extensive national sales experience developing content-driven media partnerships and sponsorships for family-friendly brands. This role involves establishing and maintaining senior-level relationships to develop and pitch unique multi-platform programs, ultimately closing and negotiating long-term partnership agreements.

AdvertisingJournalismMarketingNewsSocial Media

Responsibilities

Proactively identify, research, and pitch new sales prospects for our family-friendly programming blocks on ABC, CBS, NBC, The CW, Telemundo, and other media and digital/social outlets

Support creation and present strategic, cross-media concepts ranging from in-program integrations to new, original series to multiple stakeholder groups that meet a client’s business objectives

Navigate complex client organizational environments to pitch and close long-term sponsorships and content production partnerships, including contract negotiation and renewal efforts

Collaborate with the production team and key internal stakeholders to successfully transition closed deals to activation by working with the Client Activation team to prepare for both internal and external kick-off meetings

Qualification

Business development experienceSales experienceNegotiation skillsMedia company experienceContractual arrangementsSalesforce proficiencyPresentation developmentProposal writingC-level presentationProject finance familiarityLearning new toolsEffective communication

Required

8+ years of relevant business development and sales experience with a demonstrated ability to achieve sales targets

Agency, media company or branded content studio experience required

Possess a network of contacts with prospective clients of varying sizes, and most importantly, the drive to identify and develop new relationships

Strong business development skills including outbound prospecting, brand research, and cold outreach, presentation development, proposal writing, and experience presenting to C-level executives

Extensive experience in structuring and negotiating national media or sponsorship contractual arrangements, focused on content production, sponsorship, and distribution

Must be conversant with prevailing legal structures and provisions found in media and production contracts and skilled at working with attorneys to shepherd agreements through legal review

Ability to succeed in a cross-functional, fast-paced working environment using clear and effective written and verbal communication

Fluency with marketing and audience data as measured across different media including linear TV, streaming, and social media platforms

Familiarity with project finance, including navigating detailed internal and client-facing production budgets

Willingness to travel for client pitches and meetings

Proficient in Salesforce

Receptive to learning new, other tools/software that support the sales process (e.g. Winmo, Monday.com, etc.)