AWC, Inc. · 4 months ago
Vice President of Business Development and Partnerships
AWC, Inc. is a company committed to developing fulfilling careers and providing genuine value to customers. They are seeking a Vice President of Business Development and Partnerships to drive growth through strategic partnerships, channel programs, and innovative marketing strategies in the industrial automation and controls space.
Industrial Automation
Responsibilities
Build "Your Automation Team, living by our commitment to out-caring, out-knowing, out-servicing" into crisp messaging, proof points, and collateral tailored to Engineering Managers responsible for the development and deployment of Automated Equipment using PLC/HMI/VFD automation
Drive consistency across website, sales decks, conference talks, and partner co-marketing
Build an account-based outbound program targeting look-alike companies and "movers" decision makers who have used you before and changed employers
Own top-of-funnel KPIs (new qualified conversations, opportunity value, conversion rates)
With Siemens, Phoenix Contact, Rittal, etc., design joint campaigns, lunch-and-learns, webinars, and referral motions that showcase combined strengths
Capture success stories where engineering teams act as a customer’s "automation department"; turn these into case studies and referenceable ROIs
Feed insights back to Product Management, Engineering Services, and Executive team
Hire/coach a small team of outbound SDRs or Partner BD reps; set compensation plans aligned to long-term bookings
Implement a modern tech stack (CRM hygiene, intent data, marketing automation)
Quarterly scorecard: meetings → pipeline → bookings → gross profit, plus leading indicators like partner-sourced leads and customer referral velocity
Qualification
Required
10+ years in industrial automation, controls, or adjacent OEM/channel environments
Documented evidence of turning technical services into scalable go-to market strategies
Experience bridging Sales, Marketing, Engineering Services, and OEM partners
Data Driven, relationship-oriented ability to leverage existing customer networks
Natural coach and collaborator
Preferred
10-15 years progressive leadership in automation/industrial technology including P&L responsibility
History of defining and executing national growth strategies that opened new verticals or geographic markets
Deep, long standing relationships with top OEMs, system integrators, and channel partners, with proven ability to secure C-suite level agreements
Benefits
Employee Stock Ownership Plan (ESOP)
401(K) Match
Competitive Pay
Medical, Dental and Vision Insurance Package
Employer Paid Life Insurance
Paid Time Off and Holiday Pay
Career Development Opportunities
Company
AWC, Inc.
We love our customers and are committed to providing Better Automation and Controls Solutions, Products, Engineering, Services and Support to them.
Funding
Current Stage
Late StageRecent News
2024-05-24
Bangkok Post
2024-04-12
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