Manager, Marketing jobs in United States
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Mediavine · 1 week ago

Manager, Marketing

positionUnited States
timeFull-time
remoteRemote
seniorityMid, Senior Level, Lead/Staff
money$130K/yr - $150K/yr
date8+ years exp

Mediavine is looking for a Manager, Marketing with adtech expertise to join their Marketing and Communications team. This role focuses on leveraging knowledge of the digital advertising ecosystem to craft messaging that engages publishers and industry stakeholders while supporting product adoption and thought leadership in adtech.

AdvertisingInformation TechnologyInternet

Responsibilities

Own and manage email marketing strategy for publisher and industry audiences, including segmentation, engagement tracking, and campaign optimization
Develop and execute integrated marketing campaigns that drive awareness and adoption of Mediavine's products and features
Translate complex adtech concepts (programmatic, supply chain, identity, data privacy, etc.) into educational resources, including blogs, case studies, webinars, whitepapers, and videos
Collaborate with Product and Engineering to support product launches with strong go-to-market strategies and positioning
Contribute to Mediavine's thought leadership through industry-facing content such as PR, speaking engagements, and trade publication contributions
Analyze campaign performance using data-driven insights and adjust strategies to maximize ROI and impact
Collaborate across Marketing, Product, and Success teams to ensure publishers clearly understand the value of Mediavine's ad solutions
Identify industry events, conferences, and retreats that Mediavine should attend and/or participate in

Qualification

Adtech expertiseProgrammatic advertisingContent marketingEmail marketingSEOWeb analyticsMessaging skillsStorytellingProject management

Required

8+ years of marketing experience, with at least 3+ years in adtech, martech, or programmatic advertising
Strong background in content marketing and product marketing, especially in simplifying technical adtech topics for broad audiences
Understanding of the digital advertising ecosystem, including Programmatic advertising (SSPs, DSPs, auctions), Privacy regulations (GDPR, CCPA, TCF), Identity and measurement (third-party cookies, first-party data, authenticated traffic), Publisher monetization strategies
Proven ability to launch and scale marketing for technical products
Experience creating high-value content (whitepapers, webinars, blogs, newsletters, presentations, case studies)
Familiarity with SEO, email marketing, web analytics (Google Analytics), and campaign optimization
Strong storytelling, positioning, and messaging skills with the ability to influence across departments
Ability to thrive in a fast-paced, remote environment while balancing multiple projects

Benefits

100% remote
Comprehensive benefits including Health, Dental, Vision and 401k match
Generous paid time off
Wellness and Home Office Perks
Up to 12 weeks of paid Parental Leave
Inclusive Family Forming Benefits
Professional development opportunities
Travel opportunities for teams, our annual All Hands retreat as well as industry events

Company

Mediavine

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Mediavine is the largest exclusive ad management company in the U.S., and a Comscore top five lifestyle property.
dateFounded in 2004
location
Boca Raton, Florida, USA
people-size201-500 employees
web-link
https://www.mediavine.com/

Funding

Current Stage
Growth Stage

Leadership Team

E
Eric Hochberger
Co-Founder & CEO
linkedin

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Company data provided by crunchbase