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ClinicMind · 2 months ago

Demand Generation Content Manager

United States

Full-time

Remote

Mid Level

3+ years exp

ClinicMind is redefining practice growth for healthcare providers through an integrated suite of EHR, RCM, credentialing, and patient engagement solutions. They are seeking a Demand Generation Content Manager to create high-quality, strategic content that fuels their lead generation engine and strengthens their market position. The role involves developing various marketing assets and collaborating with teams to ensure effective messaging and engagement.

BillingHealth CareMental HealthSoftware

Responsibilities

Develop value-driven content (white papers, guides, downloads) to support inbound and nurture campaigns

Design and manage self-guided workshops and educational resources that help prospects and customers engage with ClinicMind’s platform

Collaborate on video content such as explainers, case studies, webinars, and product walkthroughs

Ensure all materials reflect ClinicMind’s brand voice— credible, insightful, and mentor-like

Partner with product, sales, and marketing teams to identify content gaps and align messaging with business goals

Stay informed on product updates and new features, developing subject-matter expertise to communicate them clearly and effectively

Track performance and continuously optimize content for lead generation and conversion

Qualification

Content marketingDemand generationSaaS experienceHealthcare tech experienceCollaboration with SMEsAI-assisted writing toolsMarketing automation toolsHubSpot experienceMarketo experienceStorytelling skills