Airwallex · 3 months ago
Manager, Account Based Marketing, Americas
US - San Francisco
Full-time
Onsite
Senior Level
$150K/yr - $180K/yr
5+ years expAirwallex is a unified payments and financial platform for global businesses, empowering over 150,000 businesses worldwide. The Manager of Account Based Marketing will drive high-impact campaign initiatives across strategic accounts, crafting personalized programs and collaborating with cross-functional teams to enhance customer engagement and pipeline growth.
FinanceFinancial ServicesFinTechPayments
Responsibilities
Develop and execute targeted account-based marketing campaigns for strategic accounts, including 1:1, 1:few, and 1:many approaches
Build account-specific engagement strategies to deepen relationships with decision-makers and influencers, aligning with sales and growth objectives
Partner with sales, product marketing, creative, and operations teams to plan, deliver, and optimize campaigns efficiently
Transform foundational product marketing messages into fully-developed, personalized campaign assets for key accounts, including email, paid media, landing pages, organic social content, and sales enablement materials, with minimal guidance
Coordinate cross-channel programs to ensure consistent messaging and seamless account experiences
Manage an ABM campaign calendar, prioritizing initiatives across accounts, product lines, and segments, ensuring efficient allocation of resources
Establish KPIs and measurement frameworks to track campaign impact, reporting on cross-channel engagement, pipeline influenced, and ROI
Continuously analyze account performance and feedback from Sales to optimize campaign strategies and identify new growth opportunities
Qualification
Required
Bachelor's degree or equivalent experience
5+ years of hands-on experience in account-based marketing
Proven ability to plan and execute multi-touch ABM campaigns across accounts, coordinating pre-, during-, and post-campaign activities with cross-functional teams
Strong analytical skills with experience using data to inform targeting, engagement strategies, and campaign performance optimization
Entrepreneurial mindset, comfortable taking ownership and working hands-on in a fast-paced, high-growth environment
Exceptional organizational skills, attention to detail, and a customer-focused approach
Preferred
Experience marketing fintech solutions to C-Suite executives (CFOs, CTOs, CPOs)
Experience supporting go-to-market launches or expansion into new verticals
Hands-on experience running ABM campaigns in Demandbase
Hands-on experience building personalized experiences within Mutiny
Previous work with sales enablement tools (Highspot, Outreach, Chorus)
Company
Airwallex
Airwallex is a global payments and financial platform that provides business accounts, payment solutions, and spend management tools.
1001-5000 employees
H1B Sponsorship
Airwallex has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (16)
2024 (6)
2022 (2)
Funding
Current Stage
Late StageTotal Funding
$1.53BKey Investors
AdditionSquare Peg CapitalLone Pine Capital
2025-12-08Series G· $330M
2025-05-21Series F· $150M
2025-05-21Secondary Market· $150M
Leadership Team
Jack Zhang
Co-Founder & CEO
Jacob Dai
Co-Founder & CTO
Recent News
2026-01-11
Mobile World Live
2026-01-06
Company data provided by crunchbase