Sr. Digital Media Specialist jobs in United States
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Security Service Federal Credit Union · 3 months ago

Sr. Digital Media Specialist

Security Service Federal Credit Union is seeking a Sr. Digital Media Specialist to lead and implement a comprehensive cross-channel digital media strategy. The role involves overseeing daily digital media activities, optimizing performance outcomes, managing relationships with third-party agencies, and ensuring effective execution of paid media investments.

Financial Services
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Growth Opportunities

Responsibilities

Lead and implement a comprehensive cross-channel digital media strategy
Oversee the planning and execution of daily digital media activities across various platforms and channels
Leverage cross-channel insights to optimize performance outcomes
Monitor and report on the impact of digital marketing efforts
Use data-driven insights to make adjustments and improve campaign performance
Manage relationships with our third-party digital agency to ensure effective coordination, successful execution and desirable results from our paid media investments
Monitor the digital media budget and confirm that agency spend aligns with plan
Collaborate with various teams to align strategies and ensure effective execution
Perform competitive analysis and market research, remaining informed about emerging digital media trends, algorithms, technologies and industry best practices
Complete any other job-related duties needed to help drive our Vision, fulfill our Purpose, and abide by our Organization's Values

Qualification

Digital marketingAnalytics toolsAd operationsDigital campaign managementProgrammatic advertisingPaid search marketingDigital media platformsProgrammatic budgetingData interpretationCommunication skillsProject management

Required

Bachelor's degree in Marketing, Digital Media, Communications, Business, or related field
Experienced in digital marketing, with over five years of practical experience managing and optimizing campaigns focused on social media, programmatic advertising, and paid search marketing
Proficient in analytics tools (e.g., Google Analytics, Adobe Analytics) and advertising platforms (Google Ads, Facebook Ads manager, DV360, The Trade Desk)
Demonstrated expertise in ad operations, digital campaign management, and digital media platforms
Expertise in digital marketing best practices, KPIs, and technology
Skilled in programmatic budgeting and digital buying platforms, enabling execution of effective digital media campaigns
Strong ability to interpret data, draw conclusions and make informed decisions
Effective verbal and written communication skills
Ability to manage multiple tasks, projects, and deadlines in a fast-paced environment

Company

Security Service Federal Credit Union

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Security Service Federal Credit Union gives financial products and services.

Funding

Current Stage
Late Stage

Leadership Team

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Aaron Leek
Executive Vice President / Chief Operating Officer
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Company data provided by crunchbase