Infinite Roar ยท 1 week ago
Associate Director, Planning
Infinite Roar is a fast-growing agency within Publicis Media, dedicated to providing high-touch service and innovative marketing solutions for ambitious brands. The Associate Director, Planning will oversee a media planning team, manage cross-media strategy and planning campaigns, and generate strategic insights to enhance client activities.
Marketing & Advertising
Responsibilities
Strategize with internal directors, partner agencies and client to develop innovative, well-targeted marketing solutions
Review client deliverables for quality, ensuring that recommendations and work product are sound and viable
Own the development of strategic proposals and client facing POVs, coordinating with necessary teams to account for all relevant inputs
Assume accountability and ownership of campaign planning for assigned client accounts
Embrace and encourage a culture based on teamwork, collaboration, and support
Develop best practices for improving communication and collaboration within the team and the group, and lead the authorship of media best practices with input from investment teams
Lead knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance
Collaborate and foster relationships with key partners including clients, internal teams, and leadership
Lead strategic planning initiatives including deck writing, budget and channel allocation, and audience development
Serve as escalation point for teams to help troubleshoot issues
Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities
Oversee budget management and flowchart development and QA
Responsible for management and development of Associates and Senior Associates
Qualification
Required
Bachelor's degree or higher in marketing, advertising, business, marketing, or equivalent
5+ years of experience in media planning/strategy experience across media channels
Previous team management experience
Strong digital media experience and local media planning/buying preferred
Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
Ability to manage timelines, projects and personnel within direct report team and across cross-functional teams
Proven experience in successfully managing multiple work streams at one time
Strong organizational, communication, and time-management skills
Excellent presentation skills to effectively lead meetings in-person with key clients
Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment
Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint
Experience working within media systems/platforms (Kantar, MOAT, Prisma, ComScore a plus)
Preferred
Strong digital media experience and local media planning/buying preferred
Experience in insurance, financial services, home or auto categories a plus
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Infinite Roar
Infinite Roar is a full-service, brand-building, modern media powerhouse, seamlessly combining the agility and personalized attention of a boutique agency with the unrivaled resources and expertise of a global leader.
Funding
Current Stage
Growth StageCompany data provided by crunchbase