CPA.com · 1 day ago
Lead Graphic Designer
Durham, NC
Full-time
Hybrid
Senior Level, Lead/Staff
7+ years expCPA.com is a leader in accounting and finance digital innovation and transformation, seeking a Lead Graphic Designer to join their Marketing and Communications team. This role is responsible for evolving and maintaining the CPA.com visual brand, providing creative direction across projects, and ensuring high-quality digital and print design execution.
Accounting
Responsibilities
Contribute to the CPA.com brand refresh initiative, helping to refine visual identity, guidelines, and design systems
Maintain and evolve design standards across all channels (digital, print, events, video, and presentations)
Act as a brand steward, ensuring consistency, quality and creativity in all deliverables
Lead the design and production of digital assets for the bi-weekly AICPA Town Hall broadcast series, including PowerPoint presentations, infographics, and promotional materials. You’ll work with a broad array of stakeholders, including executive team members and subject matter experts to design and manage content reviews, often producing new versions in a quick turnaround time
Provide creative direction, design reviews, and quality assurance for freelance designers; establish and execute processes to ensure all work aligns with brand standards and meets project deadlines
Design and manage customizable brand templates for core design assets, such as digital and print advertisements, whitepapers, newsletters, toolkits and graphics (web, social media, event and static data/infographics)
Develop executive presentations, templates and visual frameworks that enable leadership to clearly communicate corporate initiatives
Design marketing collateral to support campaigns, thought leadership reports, sponsorships, and events
Maintain and manage asset guidelines and libraries
Keep up-to-date on the latest design-related trends, best practices and emerging tools and capabilities (including AI), helping us continue to innovate and drive content creation and workflow efficiencies
Partner with internal teams (executive leadership, marketing, R&I, HR, and sales) to translate business goals into compelling visual stories
Manage workflows and prioritize requests to balance quick-turnaround needs with longer-term strategic projects
Serve as a trusted advisor on design best practices, offering proactive guidance to stakeholders
Qualification
Required
7-10 years of professional design experience, with at least 2 years in a senior or lead design role
Demonstrated ability to mentor and guide freelance or junior designers, with strong project management and quality control skills
Advanced expertise in Microsoft Suite (especially PowerPoint) and Adobe Creative Suite (InDesign, Illustrator, Photoshop)
Strong foundation in typography, layout, color theory, and visual storytelling
Collaborative, detail-oriented, adaptable, and capable of managing multiple priorities in a fast-paced environment
Excellent verbal, written, and visual communication skills
Bachelor's degree in Graphic Design, Visual Communication, or related field. Equivalent experience considered
A robust portfolio showcasing brand design, multi-channel campaigns, and presentation work
Ability to travel, as needed (up to 10%)
Preferred
Experience in financial services, technology, or professional services industries
Experience with motion graphics, video editing, or interactive design tools
Knowledge of emerging AI-enabled tools or capabilities
Company
CPA.com
CPA.com offers a growing list of digital products and services.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Erik Asgeirsson
CEO and President
Recent News
2025-12-06
MarketScreener
2025-12-05
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