SmartBug Media · 3 months ago
CRM Strategist
United States
Full-time
Remote
Mid, Senior Level
$66K/yr - $95K/yr
5+ years expSmartBug Media is a leading HubSpot agency recognized for its innovative digital solutions that enhance the customer lifecycle. The CRM Strategist will lead large-scale HubSpot implementation projects, delivering strategic CRM solutions while ensuring exceptional client satisfaction and growth. This role requires strong communication skills and the ability to build trusting relationships with senior-level clients.
AdvertisingConsultingMarketingPublishingSearch EngineSocial Media Marketing
Responsibilities
Lead large-scale HubSpot implementation projects for clients, ensuring alignment with strategic and tactical business goals
Address client feedback and concerns promptly
Ensure your clients see SmartBug as an indispensable partner in their growth, and that each receives a 5-star customer experience as measured by being the highest-rated partner on the HubSpot partner directory—your clients should be happy to be a reference
Deliver consistent, world-class quality across all customer lifecycle strategies and implementations (marketing, sales, customer success, operations)
Have a strong understanding of strategic opportunities to expand project scope; identify and recommend additional and complementary services to help meet client needs and goals; provide scoping, quotes and direction for implementation
Stay informed about the latest industry trends, market developments, competitive landscape, and HubSpot’s competitive position to ensure the clients’ strategies remain cutting-edge and effective
Translate client and internal strategies into comprehensive HubSpot solutions that support marketing, sales, customer success, and operational workflows
Provide intermediate to advanced configuration of HubSpot Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub, and HubSpot AI
Ability to understand and map business processes, including but not limited to: Analysis of current processes (current state), definition and creation of future state, and recommend structural improvements
Develop and generate comprehensive HubSpot reports to track and communicate client goal progress as it relates to their HubSpot instance
Understanding of various tech stacks and how to integrate with HubSpot via native, third-party, or custom integrations (note you will not be responsible for custom integration strategy nor execution)
Ensure HubSpot configuration meets client meets—demonstrating ROI for your clients should be your North Star
Ensure accurate and clean data within HubSpot by implementing data governance best practices
Provide training to the client and internal team on how to use their customized HubSpot instance effectively
Offer ongoing support and troubleshooting assistance for clients
Guide and mentor CRM Specialists and support Marketing Strategists on complex projects
Collaborate cross-functionally to align CRM solutions with broader business objectives
Champion knowledge sharing and process optimization within the team
Monitor and manage project budgets and scope
Track and meet effective billing rate (EBR) goals
Work with internal SmartBug team to ensure quality work is delivered to clients
Ensure you create and follow processes that result in differentiated client results and quality
Obtain your HubSpot Trainer Certification and help onboard clients to the platform
Collaborate with the SmartBug sales team to develop tailored strategies to prospects
Assist SmartBug sales reps in delivering recommendations during sales calls
Participate in the company's content, thought leadership, and organic social programs
Qualification
Required
Bachelor's degree in Marketing, Business Administration, Communications, or a related field
Minimum of 5 years of experience building solutions within the HubSpot platform
Proven experience with HubSpot software suite and a deep understanding of the HubSpot ecosystem
Understanding of other technologies which our customers may use when arriving in the HubSpot ecosystem
Strong interpersonal skills
Demonstrated ability to ensure high client satisfaction without sacrificing client goals and adhering to SmartBug values
Exceptional communication and presentation skills
High level of organization, attention to detail, and the ability to manage multiple priorities
Strong problem-solving capabilities and the ability to navigate complex challenges
High level of integrity, work ethic, and professionalism
Passion for client success and a commitment to delivering outstanding results
Experience working remotely in similar roles is strongly preferred
HubSpot essential certifications
HubSpot Trainer Certification, HubSpot Marketing Software, Sales Software, Service Hub and Revenue Operations Certifications
Benefits
Health insurance with company contribution
Paid maternity and paternity leave
Paid vacation
Paid time off
Winter Closure from December 25th, 2025 to January 1st, 2026.
4-week paid sabbatical every 5 years of employment
Monthly remote work allowance
401(k) with employer matching
Flexible spending plan
Company-funded short-term disability and life insurance
Long-term disability
Training budget
The flexibility of working remotely
MacBook Air issued to you at time of hire
Company
SmartBug Media
SmartBug Media is a digital and content marketing firm that offers a variety of services to its clients.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
American Discovery Capital
2020-02-20Private Equity
Leadership Team
Ryan Malone
Chairman of the Board
Recent News
2025-06-04
Company data provided by crunchbase