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W. R. Berkley Corporation · 5 days ago

VP, Sales and Marketing

Lawrenceville, GA

Full-time

Onsite

Senior Level

W. R. Berkley Corporation is a Fortune 500 Company that provides local underwriting and risk services. The VP, Sales and Marketing will be responsible for the sales, distribution, agency engagement, and marketing strategy to ensure long-term growth and profitability for the organization.

Auto InsuranceFinancial ServicesHealth InsuranceInsuranceLife InsuranceProfessional ServicesProperty Insurance

No H1B

Responsibilities

Establish sales and business distribution strategies with a focus on long term profitability

Develop and execute a successful marketing strategy that includes branding, social media and digital marketing

Develop and maintain superior agency management strategies, including the orchestration of agency appointment, termination, recruiting, tiering and compensation strategies

Hire, develop and lead a team of Business Development associates that will execute on the developed strategies and will consistently achieve/exceed their goals

Establish and monitor key metrics to ensure the successful achievement of critical production and profitability goals

Establish and nurture meaningful relationships with key agency personnel, driving mutually beneficial results

Identifies and participates in key industry events to promote our brand and develop key relationships

Takes an innovative and entrepreneurial approach to identifying and developing new business opportunities, sales strategies, customer service and engagement strategies

Identify and track competitor offerings, emerging issues and market trends impacting profitability, appetite, underwriting guidelines and strategies – partnering with Actuarial team

Conducts market needs analyses among potential new business sectors to identify strategies for long term growth development

Establish internal partnerships, serving as a liaison for sales and marketing related issues and opportunities

Effectively communicate key metrics and strategic information to leaders and staff in a timely and efficient manner

Collaborate with various departmental leadership and field team members to adjust practices and protocols for operational efficiency

Conducts (with or without Business Developments staff) regular phone calls and visits with agency principals, producers and CSRs with pre-defined agenda topics related to production, individual accounts (including pipeline development), proposals, competition and products

Builds and maintains the highest level of collaboration with underwriting; proactively communicating with underwriting management on all aspects of submission flow, quote management, proposals, and renewal retention

Effectively articulates and embodies the companys vision and values

Active member and contributor to the Senior Management Team including support of overarching strategy

Qualification

Strategic planningMarketing strategyBusiness developmentData analysisCoachingMentoringInfluence managementAnalytical mindsetInterpersonal skillsCommunication skillsCollaboration skills

Required

Strong interpersonal skills, business acumen, and sound business judgment and be capable of effectively communicating with a diverse range of individuals and teams

Strong aptitude for analyzing and translating data

Superior strategic and execution skills along with strong coaching and mentoring abilities

Successful experience in areas of strategic planning and marketing, business and market development, market research and planning in commercial lines insurance

Ability to consistently demonstrate the WRBC Leadership Core Competencies and Innovation Behaviors