BoF Careers · 2 months ago
Chico's Analyst - Digital Optimization eComm (FL, MA, NY, OH)
Chico's FAS, Inc. is a company with approximately 1,300 boutiques and an online presence across the U.S. They are seeking an Analyst for Digital Optimization in eCommerce, responsible for managing eCommerce testing and web analytics support, including test creation, analysis, and collaboration with cross-functional teams to enhance customer journey optimizations.
Marketing & Advertising
Responsibilities
Allocation: 75% Reporting and Analytics; 25% Testing Optimization Lead
Collaborate with teams to design, build, maintain and manage dashboards that meet product requirements
Key stakeholder to develop and further optimize web analytics tools such as Adobe Analytics and Google Analytics 4
Lead testing analyst leveraging testing and analytics tools
Collaborate with business stake holders to develop, guide, and launch tests
Works closely with ecommerce operational teams to support and enhance workflow processes and maximize the potential of existing product capabilities
Brainstorm and drives ideas through A/B testing lifecycle
Conducts competitive and data driven analysis and industry research to identify gaps and opportunities that will further inform the testing roadmap
Analyzes data to support project goals; evaluating project progress and results; reviewing data results with team members to ensure accuracy; and translating results into specific business actions
Works cross-functionally to gather insights which will improve business results
Assists with the Development and execution of measurement and reporting which accurately reflects business results and informs future decision
Monitors and maintains data quality and integrity
Lead or participate in multiple testing projects by completing and updating project documentation; managing project scope; ensuring efficient and on-time delivery of testing framework
Qualification
Required
Bachelor's degree in business, Analytics, Computer Science, Statistics, or Information Technology required
6+ years demonstrated application (internship, co-op, work experience) in online testing, web analytics, data or business intelligence field
Understand of online marketing and testing principles, including but not limited to: conversion optimization, cross- and upsell, audience segmentation, A/B testing, merchandising, web analytics etc
Strong web analytic tools required such as Google Analytics 4, Adobe Target, Adobe Analytics, A/B Tasty, Google Cloud Platform, Looker, Tableau
Ability to plan, coordinate and support multiple projects of various complexities
Company
BoF Careers
BoF Careers connects professionals in fashion, beauty and luxury to The Business of Fashion's global marketplace of over 2,000 opportunities.
Funding
Current Stage
Growth StageCompany data provided by crunchbase