Make-A-Wish Ohio, Kentucky & Indiana · 5 months ago
Vice President Marketing and Community Engage
Indianapolis, IN, US
Full-time
Onsite
Director/Executive
$120K/yr - $150K/yr
7+ years expMake-A-Wish Ohio, Kentucky & Indiana is a nonprofit organization dedicated to granting wishes to children with critical illnesses. The Vice President of Marketing and Community Engagement is responsible for leading marketing strategies, managing communication efforts, and ensuring brand alignment with organizational goals.
Non-profit Organization Management
Responsibilities
Lead performance of the team through regular and timely communication, one-on-ones, interims, and annual reviews
Responsible for overall planning and execution of all Chapter Internal Events Logistics; supporting revenue generation and overseeing all internal event expenses
Overseeing External Event Revenue generation
Responsible for content and writing for all major Chapter initiatives
Support planning, development, and implementation of marketing strategies for the chapter, and influence communications of specific internal teams as necessary
The VP of Marketing and Communications supports the CEO and Sr. Leadership team with writing, speech writing, scripting, and show flow for events
Interface with VP of Major Gifts on projects that involve chapter wide major gift support and needs
Interface VP of Advancement on projects that involve Market support and needs
Lead and educate chapter-wide messaging as it pertains to brand refresh and new brand standards
Inform, participate in Collaborative Groups to stay ahead of trends in storytelling
Lead the chapter’s public-facing efforts by writing event scripts, crafting press releases and pitching stories, creating talking points for live media appearances, and prepping speakers
Write content including narrative profiles of wish families, volunteers and donors; various persuasive material for print and/or digital platforms such as email campaigns, donor proposals, case for support and social media
Monitor and analyze chapter reputation in local media and social platforms
Work closely with the Advancement Leadership, Marketing and Community Engagement team to support chapter campaigns
Supports social, digital strategies with writing, communications oversight
Protect family privacy and confidentiality of medical records by following established standards of determining the public relations eligibility of wish families
Represent OKI on Make-A-Wish America marketing related initiatives
Qualification
Required
Bachelor's degree or equivalent work experience
7 years' work experience in a position that requires leading team and strategy, project management, creative and/or technical writing, budget monitoring and relationship building
Valid driver's license, reliable transportation and flexibility to travel overnight up to 40% of the time
Company
Make-A-Wish Ohio, Kentucky & Indiana
People like you help Make-A-Wish® bring lasting, positive change into the lives of kids with critical illnesses.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Stephanie McCormick
Interim President & CEO, Make-A-Wish Ohio, Kentucky & Indiana
Keri Haibach
Chief Advancement Officer
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