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Esri · 12 hours ago

GIS Industry Solutions Specialist - National Mapping and Charting

Redlands, CA

Full-time

Hybrid

Mid, Senior Level

$87K/yr - $139K/yr

5+ years exp

Esri is a leading company in GIS technology, and they are seeking a GIS Industry Solutions Specialist focused on National Mapping and Charting. The role involves creating and executing marketing campaigns, collaborating with various teams, and developing industry expertise to support the National Mapping and Charting markets.

3D TechnologyAnalyticsBig DataCivicTechData VisualizationInternet of ThingsMapping ServicesRemote SensingSoftware

Culture & Values

Responsibilities

Create, manage, and execute campaign tactics and related internal communications to meet integrated campaign success goals, including

Conferences, trade shows, seminars, webinars, and workshops

Collateral including blogs, white papers, brochures, and articles

Web and social media

Press media and advertising

Align and collaborate with multiple Esri teams including marketing, sales, product development, international distributors, training, and partner teams to successfully deliver campaigns and qualified leads

Work with Industry Managers and Marketing Specialists to track campaign progress at every step and proactively work with internal and external customers to steer activities in the right direction

Research, evaluate, and lead efforts on strategic industry positioning specific to the National Mapping and Charting industry; gain validation by internal and external experts

Collaborate across business development and professional services teams for identification of industry-specific solutions requirements and the development of industry offers

Develop and maintain a strong National Mapping and Charting user community through printed material, on-line forums, and user groups

Develop deep GIS domain expertise and be responsible for providing product demonstrations and industry expertise to support press and analyst briefings, partner engagements, and customer meetings

Qualification

National Mapping experienceGIS knowledgeSalesforce familiarityBachelor's in marketingProblem resolutionMaster's in marketingCommunication skillsOrganizational skills