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Authentic · 2 months ago

Digital Strategist, Paid Media (Temporary)

United States

Full-time

Remote

Mid Level

$65K/yr - $65K/yr

Authentic is an award-winning digital agency specializing in fundraising and advertising. They are seeking a Digital Strategist, Paid Media to lead client digital fundraising programs through various paid media channels and develop tailored strategies to meet client goals.

AdvertisingConsultingGraphic DesignMarketingNon ProfitPoliticsWeb Design

Responsibilities

Act as the paid media client lead owning the growth of their digital fundraising program through many paid media channels: Meta, Search, P2P Texting, List Growth, and more

Develop, set, and execute all aspects of client’s digital paid media fundraising strategy to meet client goals including media planning, projections, and content development

Work with internal paid media ad ops teams to execute and optimize all aspects of client’s paid media program

Brainstorm and develop creative ideas for our clients, write, fact-check, and proofread content

Ensure all content is rooted in the authentic and honest voice of the client, and that each program is unique, relevant, and timely

Respond to topics in real-time by assisting in drafting ads and texts in response to news stories that are breaking fast

Lead on relevant client communications

Contribute to a collaborative culture that helps improve our work product

Work with designers, email strategists, and vendor partners to meet your client's needs as necessary

Be on top of digital trends and new tools, so we can make cutting-edge recommendations to our clients based on best practices

Tailor paid media fundraising strategies to the unique needs of each client and circumstance. Think outside the box and look for opportunities to innovate

Use, evaluate, and provide feedback on new digital tools and emerging technologies being tested by Authentic to improve programs and workflows as necessary

Perform other duties as needed

Qualification

Digital paid media strategyAdvertising platforms experienceClient managementCopywritingGoogle Sheets/Microsoft ExcelEager to learnEffective communicationAttention to detail

Required

Knowledge of the issues and a passion for electing Democratic candidates and advancing the progressive movement

Transferable experience from a previous role or a short period in a similar position

Experience working in advertising platforms like Facebook and Google Ads and CRMs like NGP and ActionKit

Demonstrated experience of creating and setting strategy for a client

Proven effective written and verbal communication skills

Proven ability to handle multiple tasks, work well under pressure, and meet tight deadlines

Experience in stakeholder or client management, copywriting, and digital ad campaigns

Proficient computer skills and familiarity with Google Sheets/Microsoft Excel

Able to work extended hours when needed/for rapid response moments

Eager to learn and self-educate

Committed to getting things right – pays close attention to detail and doesn't stop trying

Support for progressive values and commitment to building a safe and diverse workplace where people from all walks of life can contribute and advance the movement