Balsam Brands · 12 hours ago
VP of Growth Channels
Redwood City, CA
Full-time
Hybrid
Director/Executive
$224K/yr - $280K/yr
20+ years expBalsam Brands is a global omnichannel retailer specializing in Christmas and seasonal décor. As the VP of Growth, you will oversee the development of new business channels and innovative concepts, leading a team to incubate, test, and scale new business opportunities while fostering collaboration across the company.
E-CommerceFashionLifestyleRetail
Responsibilities
Lead Balsam’s non-core growth channels: Indirect (wholesale + marketplace), B2B, and Horizon Labs
Incubate, test, and scale new business opportunities, with a focus on services as a future growth driver
Build business cases, financial models, and resource forecasts for new initiatives; establish clear milestones and success metrics
Develop and mentor a team of senior leaders and managers across multiple channels. Provide guidance, thought partnership, and feedback regularly
Leads the team to achieve business outcomes by promoting collaboration and alignment with organizational values; translates company initiatives into a clear vision, aligning team actions with company priorities while fostering performance and professional development
Lead the team to achieve business outcomes by promoting collaboration and alignment with organizational values; translate company initiatives into a clear vision, aligning team actions with company priorities while fostering performance and professional development
Bring out diverse perspectives and points of view and provide the foundation and support for your team to regularly challenge the status quo
Balance entrepreneurial experimentation with structured, process-driven scaling approaches
Serve as a thought partner to the Chief Growth Officer in shaping long-term growth strategy and integration points with the core business
Champion bold, unfamiliar growth opportunities for Balsam
Qualification
Required
Experience leading high-performing, cross-functional growth teams
20 years of progressive business experience, with at least 10+ in launching, scaling, or managing new business lines
Proven track record of incubating innovative opportunities and scaling them into sustainable revenue streams
MBA required; strong foundation in business strategy, operations, and financial acumen
Strong relationship-building skills with the ability to coach, influence, and communicate effectively across all levels of the company
Ability to flex as a generalist across diverse channels and functions
Exceptional leadership skills with experience managing high-performing, cross-functional teams
Strong relationship-building, communication, and influencing skills across all levels of an organization
Data-driven mindset with the ability to use insights to shape strategy and execution
Demonstrated AI literacy, enabling effective understanding, interaction, and critical evaluation of AI technologies and applications across diverse business functions
Preferred
Experience launching or managing services businesses strongly preferred
Benefits
Competitive compensation, including a cash-based incentive plan; salary is reviewed yearly and may be adjusted as part of the normal compensation review process
Comprehensive Medical, Dental, and Vision coverage, with 100% of monthly premiums covered for team members, and 85%+ employer-paid premiums for other coverage tiers that include dependents
Up to $2,000 annual funding toward HSA accounts
Medical, transit, dependent care FSA
Infertility coverage offered on all medical plans
Generous parental leave program and flexible return options
Company-paid life and AD&D insurance
Company-paid short and long-term disability insurance
401(k) with dollar-for-dollar company match up to $4,000 per calendar year
Employee Assistance Program (EAP) and other mental health and wellness perks
Paid holidays, annual shutdown week, PTO, and volunteer time-off (VTO) packages
Paid 5-week sabbatical leave after 10 years of employment
Annual continuous learning benefit up to $1,000 per person, per fiscal year
Up to $300 flexible reimbursement to support setup of new team member's work-from-home environment
Generous team member merchandise discount
Valuable extras: identity theft protection, subsidized parking, monthly wellness, pet insurance, accident & critical illness insurance
Company
Balsam Brands
Balsam Brands is a multi-brand E-Commerce retailer with roots in holiday and home décor.
201-500 employees
H1B Sponsorship
Balsam Brands has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (3)
2023 (3)
2022 (4)
2021 (6)
2020 (4)
Funding
Current Stage
Growth StageLeadership Team
Mac Harman
Founder & CEO
Recent News
Boston Globe
2025-12-07
Company data provided by crunchbase