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OluKai · 3 months ago

Melin Director of Retail Operations

San Clemente, California, United States

Full-time

Onsite

Director/Executive

$115K/yr - $140K/yr

10+ years exp

OluKai is a company dedicated to creating premium headwear, and they are seeking a Director of Retail Operations to lead their owned retail stores. The role involves driving strategy, managing store growth, and ensuring a best-in-class consumer experience while overseeing various aspects of retail operations and collaboration with multiple departments.

E-CommerceManufacturingSporting GoodsSports

Comp. & Benefits

Responsibilities

Full ownership of maximizing retail sales & profitability, ensuring the channel delivers a healthy and scalable ROI

Frequently report on financial performance to Executives, Investors, and Directors

Take a data driven approach to management including KPI reporting weekly, monthly, seasonally

Retail is a people business, as such a big focus for this role will be hiring and training District Managers, Store Managers, and teams to execute a best-in-class consumer and staff experience that aligns with the DNA of the Melin brand and ensures long term brand loyalty

As we are expanding our owned retail footprint swiftly this will require foresight and the ability to build budgets inclusive of thoughtful organizational growth inclusive of specifying role task clarity and new roles required to maintain excellence in a rapid growth environment

Develop in collaboration with management, creative and design an elevated store experience, partner with design for ongoing improvement of existing stores, and provide input that supports new stores

Partner with the retail operations team to drive efficient and consistent retail operations that ensure District and Store Managers can fully own their business

Maintain optimized inventory positions in all stores at all times based on company product initiatives

Collaborate with the eCommerce team on customer acquisition initiatives as well as online to offline direct-to-consumer experiences and implementation of omni-channel processes when available

Collaborate with the buying team to seasonally plan inventory, store assortments, and manage in-season allocations

Work collaboratively with the marketing teams to develop and execute the annual marketing strategy and host on-brand community events to build community through experiences and strategic partnerships

Partner with the wholesale department to ensure a positive working relationship between owned retail and local wholesale partners

Project planning and Budgeting: Creating development plans for new retail stores, outlining timelines, budgets, and resource allocation. Working with finance teams to ensure financial viability and cost control

Expansion Strategy: Participate with the new store development team to assist new store site selection & design through screening deals, proforma financial analysis, building & presenting pitch decks, and other tasks as well as merchandising layout to optimize sales and operational efficiencies

Oversee the store operational transition from construction to store opening, ensuring fully trained staff and smooth grand opening process

Assist with managing the MCEL trailer activations and oversee setting up and managing retail pop up opportunities

Qualification

Retail leadership experienceStore growth planningInventory managementVisual merchandisingProject management softwareData-driven decision makingSales training programsAnalytical thinkingCommunication skillsTeam leadership

Required

Bachelor's Degree required

10-14 years of direct hands on experience in retail leadership roles demonstrating increased role and responsibility

5+ years experience working for a brand with an expanding retail footprint

Proficiency in MS Office, G Suite, and experience with project management software such as Asana, Basecamp, Monday…

Strong verbal and written communication skills required. Must be a strong analytical and critical thinker

Frequent overnight travel, including occasional weekends and holidays when necessary

A profound stoke on the outdoors, other people and cultures

Willingness to take on additional responsibilities and special projects when assigned

Preferred

Has results oriented experience building and leading retail field teams

Strong partnership experience with HR in developing employees and initiating successful performance improvement plans

Has been a Store Manager, District Manager, and Director of Retail for a lifestyle brand for 8 or more years with Sr level retail management oversight experience of more than 50 doors

Hands on experience with four-wall economics

Owned visual merchandising at retail stores and has developed reporting that connects VM decisions to product selling performance and optimization of merchandise allocation

Developed and or led sales training programs for retail store associates

Has an established process and successful track record of turning around underperforming stores