Cro Metrics · 4 hours ago
Digital Marketing Program Manager
United States
Full-time
Onsite
Mid, Senior Level
$70K/yr - $80K/yrCro Metrics is a growth optimization agency focused on redefining growth for organizations through digital experiences. The Digital Marketing Program Manager will lead A/B testing and personalization programs, manage client relationships, and collaborate with cross-functional teams to deliver measurable business outcomes.
AnalyticsMarketing
Responsibilities
Own the experimentation process: Partner with strategy, engineering, QA, design, and analytics teams to launch and optimize A/B tests that drive performance improvements
Turn ideas into action: Write clear, detailed test requirements and create annotated mockups to ensure seamless execution
Be the go-to for clients: Serve as the primary point of contact for multiple clients, keeping them informed on program progress, test performance, and key insights
Optimize budgets and resources: Manage program budgets, scope, and resource allocation to ensure efficient and effective execution
Manage complexity with ease: Juggle multiple priorities across different accounts while maintaining a sharp focus on results and client satisfaction
Lead client strategy and growth: Build strong relationships with key stakeholders, ensuring alignment on goals and proactively identifying new opportunities for optimization and expansion
Solve problems before they arise: Anticipate roadblocks, troubleshoot challenges, and ensure smooth execution at every stage
Stay ahead of the curve: Continuously learn and apply new knowledge in CRO, growth marketing, and digital experimentation to deliver best-in-class solutions
Qualification
Required
Experience writing requirements for engineers and web development projects
Proven ability to lead in project management, applying multitasking skills across cross-functional teams to support collaboration
Excellent communication skills—able to professionally explain technical details to non-technical stakeholders
Solid understanding of UX/UI principles and web development processes
CRO experience is required—knowledgeable, hands-on A/B testing, personalization, or website optimization
Travel Requirement: Occasional travel is required, approximately 5–10% of the time, for client meetings and events
Preferred
Growth marketing experience (preferred)—including paid media, SEO, lifecycle marketing, and retention strategies
Familiarity with web analytics tools is a plus
Agency or professional services experience (preferred)—comfortable managing multiple clients
Company
Cro Metrics
Cro Metrics drives revenue growth through strategic, data-driven experimentation.
Founded in 2011
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
David Albert
EVP, Product
Recent News
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