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OpenLoop · 7 hours ago

Web Designer (Front End) - Marketing & Branding

United States

Full-time

Onsite

Senior Level

5+ years exp

OpenLoop is looking for a Web Designer to join their team at HQ in Des Moines, IA. The role involves creating front-end designs for B2B and D2C websites, optimizing user experience, and collaborating with teams to ensure a consistent brand experience.

Health CareIT InfrastructureMedicalService IndustryTelehealth

Responsibilities

Own the design and iteration of multiple websites across the OpenLoop brand and company partners

Design branded, high-converting landing pages for marketing campaigns

Work closely with our conversion rate optimization team. You’ll dive deep into the data to understand what’s working, what’s not, and create new designs to drive rapid growth

Work closely with the web development team to ensure designs are accurately translated into code. Be obsessive about quality and site performance

SEO is critical to our business. You will work with our SEO team to design with site speed and structure in mind

Design digital image ads for platforms like Instagram and LinkedIn

Work collaboratively with the design team to support other projects, including printed materials such as sales brochures, presentations, product labels, posters, fliers, and direct mail materials (branded boxes, post cards, etc) as needed

Other duties as assigned

Qualification

Front end web designCMS platformsAdobe Creative SuiteConversion rate optimizationAnalytical mindsetExperience in startupsHealthcare marketingCommunicationSelf-starter

Required

Bachelor's degree in Graphic Design, Web Design, Visual Communications, or a related field required

5+ years of front end web design experience focused on websites and landing pages

Proficiency with CMS platforms (Webflow, WordPress), Figma, and Adobe Creative Suite

Strong analytical mindset; able to leverage engagement and conversion data to optimize user journeys

Excellent communication skills with the ability to collaborate across teams and clearly articulate ideas

Self-starter comfortable creating structure in a fast-paced, evolving environment

Portfolio link required to showcase talent

Preferred

Experience with conversion rate optimization in high-volume environments

Experience in startups or high-growth organizations

Background in eCommerce, HubSpot landing pages/emails, or digital ad design

Familiarity with healthcare marketing strategies

Benefits

Medical, Dental, and Vision plans

Flexible Spending/Health Savings Accounts

Flexible PTO

401(k) + Company Match

Life Insurance, Pet insurance, and more

Company

OpenLoop

OpenLoop is the nation’s top white-label digital health infrastructure provider, powering virtual care delivery for healthcare organizations, employers, retailers, and consumer brands.

Founded in 2020

Des Moines, Iowa, USA

201-500 employees