Buckner Retirement Services, Inc. · 2 months ago
Director of Sales and Marketing
Fort Worth, TX
Full-time
Onsite
Lead/Staff, Director/Executive
3+ years expBuckner Retirement Services, Inc. is a not-for-profit organization dedicated to providing exceptional care through a network of senior living communities across Texas. The Director of Sales and Marketing will drive occupancy initiatives and serve as a key public relations liaison to the community, effectively marketing the retirement programs and organizing events.
Assisted LivingCommunitiesHealth CareNursing and Residential Care
Responsibilities
Effectively market the community's retirement programs
Organize and execute special events for prospects, new residents, and community organizations on-site
Cultivate and maintain an ongoing schedule of speaking engagements and presentations within the local community
Conduct outreach visits to area resources that will provide immediate and future sales for the community
Increase sales to meet established goals and prospect lead base by using a variety of contacts
Conduct community tours for future residents and other visitors
Communicate with leaders to assist with community openings and transfer needs
Answer inquiries about the community and admission requirements
Maintain accurate and complete inquiry files in accordance with established procedures
Develop, communicate, implement and monitor short-term and long-term sales goals and objectives
Continuously conduct market assessments and develop a comprehensive marketing plan designed to meet budgetary volume projections
Employ marketing and promotional initiatives to achieve budgetary volume projections
Supervise, monitor, evaluate, and provide accurate reports to leadership
Qualification
Required
A Bachelor's Degree in Marketing, Business Administration, or a related field
Minimum 3 years prior related experience
In-depth understanding of independent living communities and programs for senior adults
Demonstrated excellent communication skills, public relations skills, and negotiation skills
Ability to market aggressively and deal tactfully with customers and the community
Forward thinking and exhibit the highest ethical standards and an appropriate professional image
Excellent technical skills using computer, Microsoft Office 265 and learning management system
Preferred
Experience with luxury sales
Company
Buckner Retirement Services, Inc.
Buckner Retirement Services is a faith-based nonprofit senior living provider. As such, we don’t just care about what we do or how we do it.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Michael Olmstead
Chief Operating Officer
Recent News
2026-01-11
2025-04-16
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