Golin London · 2 months ago
VP, Social Content Strategist
Golin is a global, award-winning public relations agency seeking a VP, Social Content Strategist to lead social strategies that drive brand relevance. The role involves collaborating with a team to create impactful marketing programs, oversee content creation, and provide senior-level brand counsel for major social accounts.
Public Relations & Communications
Responsibilities
Partner closely with the SVP, Executive Director, Digital Strategy to lead four major social accounts in the Dallas office
Drive day-to-day execution of social content with a community-first approach
Lead social strategy development across paid, owned, and earned channels
Provide senior-level brand counsel and client support, especially on new business efforts
Orchestrate and direct a team to deliver best-in-class social work
Oversee content creation, community engagement, and reactive social strategy
Collaborate with cross-functional teams (paid, influencer, creative, analytics) to deliver integrated storytelling
Serve as a go-to expert on social media trends, platform updates, and cultural moments
Support new business development and help scale social offerings
Provide client counsel and jump in where needed to support strategic initiatives
Manage and mentor junior team members; expected to have 2–3 direct reports
Help shape team structure and workflow alongside the SVP, Executive Director, Digital Strategy
Contribute to thought leadership and internal innovation efforts
Qualification
Required
10+ years of experience in digital/social media, preferably with large, complex brands
Strong leadership and team orchestration skills
Deep understanding of major and emerging social platforms, including best practices and user dynamics
Experience in social content strategy, community management, and brand storytelling
Ability to translate insights from analytics into actionable recommendations
Comfortable working in a fast-paced, evolving environment with multiple stakeholders
Excellent communication and presentation skills
Ability to mentor and develop talent, fostering a collaborative and high-performing team culture
Preferred
Experience managing paid social campaigns is a plus
Familiarity with tools like Sprinklr, HootSuite, Slack, SharePoint, and AirTable
Strategic thinker with a passion for innovation and growth
Benefits
Flexible time off
Enhanced family care
Generous health and wellness benefits
Workplace hybrid flexibility
Monthly LifeTime stipend for the gym or hobbies
Company
Golin London
We are a global public relations agency that creates change that matters. Change that earns attention and showcases the power of collaboration.
Funding
Current Stage
Growth StageCompany data provided by crunchbase