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Gordon Brothers · 2 months ago

Senior Manager, Corporate Events

Boston, MA

Full-time

Hybrid

Senior Level, Lead/Staff

10+ years exp

Gordon Brothers is a company that has been helping clients unlock the potential of their assets since 1903. They are seeking a Senior Manager, Corporate Events & Sponsorships to lead the strategic planning, execution, and optimization of corporate events and sponsorships in North America, focusing on enhancing brand visibility and driving business growth.

Angel InvestmentFinanceFinancial Services

Growth Opportunities

Responsibilities

Lead the planning and execution of corporate events, trade shows, client receptions, and proprietary programs

Construct presentations for proposed event programs that are well-organized to gain buy in from key stakeholders

Build event strategies with business partners, ensuring alignment on expectations

Run cross-functional planning meetings, manage pre- and post-event communications, attendee engagement, and on-site logistics

Design and oversee end-to-end logistics to optimize attendee experience and business outcomes

Create integrated project plans and workstreams, serving as the single source of truth for stakeholders, to design, document, and execute innovative multi-channel marketing programs for events

Drive continuous process improvements within the events team and with partners, implementing operational best practices

Align programs to company initiatives, brand standards and strategic priorities

Maintain events calendar and ensure alignment with business priorities

Oversee corporate gift and promotional item program, including online storefront

Oversee event management platform and ensure fit-for purpose solution that allows for scale and growth globally

Develop and implement sponsorship strategies to maximize brand exposure and engagement

Identify and negotiate sponsorship opportunities with industry organizations and partners

Ensure delivery of sponsorship benefits and track performance metrics

Manage event and sponsorship budgets, ensuring cost-effectiveness and value delivery

Track expenses, attendance, and post-event evaluations to assess ROI and inform future planning

Qualification

Event marketingSponsorship managementProject managementBudget managementMicrosoft OfficeCommunicatorCollaboratorAttention to detail

Required

Bachelor's degree in Marketing, Communications, or related field

10+ years of experience in event marketing and sponsorships, preferably in professional services or B2B environments

Proven track record design programs that deepen executive relationships and deliver measurable business impact

Strong executive presence with confidence and polish in engaging directly with C-level stakeholders

Skilled at balancing strategic vision with hands-on execution in a fast-paced, global environment

Strong project management and organizational skills, including strategic business planning, project budget management, operational planning, vendor management and negotiating third party contracts

High degree of attention to detail

Excellent communicator, collaborator and project manager with the ability to influence across teams

Proficiency in Microsoft Office (i.e. Word, Excel, PowerPoint, Outlook), Salesforce and event management platforms

Willingness to travel periodically for event execution