House Majority PAC · 2 months ago
Deputy Digital Director
House Majority PAC is an organization focused on supporting House Democrats in the electoral process. The Deputy Digital Director will manage a content creator program and oversee a multi-million dollar digital advertising initiative to effectively engage voters across battleground districts.
Political Organization
Responsibilities
Collaborate with our IE team, agencies, and creators to engage creators across the battleground, with the goal of both reaching voters in organic feeds in targeted districts as well as identifying compelling storytellers who can speak across the battlefield
Work in partnership with HMP’s digital advertising vendors and the rest of the IE team to ensure alignment with advertising vision, budget efficiency, and effective execution of media plans
Assist in the creation of organizational tools and platforms to help us buy, optimize, and track digital media for ourselves and partners and better understand our competitive environment
Leverage ad monitoring software to track digital spending by campaigns and other entities to optimize HMP's media plans. Identify spending discrepancies and investments across platforms, in partnership with HMP staff and vendors, to adjust advertising programs as necessary on an ongoing basis
Evaluate the effectiveness of advertising programs by establishing and tracking key performance indicators (KPIs) related to vendor performance, media plan execution, and overall campaign success
Work closely with regional political directors and HMP leadership to ensure seamless execution of advertising plans in alignment with overall campaign objectives. Collaborate with HMP staff to make sure deadlines are met and programs are executed in a timely manner
Qualification
Required
Demonstrated commitment to promoting Democratic values and causes
Minimum two cycles of experience in electoral digital advertising and organic content creation programs
Strong understanding of digital media planning and buying
Desire to innovate with advertising tactics
Experience with independent expenditure and paid media programs
Strong work ethic and willingness to take ownership of wide-ranging responsibilities; ability to work independently and proactively
Ability to work under pressure and remain flexible and adaptable as needs and priorities change; experience managing to multiple deadlines
Excellent organizational skills with keen attention to detail
Solid verbal, written, research, and interpersonal skills
Preferred
Experience running a creator program
Benefits
Medical, dental, and vision; with 100% coverage for eligible staff and their eligible dependents.
Over 25 days of paid time off including; federal holidays, vacation days, and personal days.
Monthly stipends for transportation and cell-phone expenses.
401k program with up to a 4% employer match.
And more!
Company
House Majority PAC
The House Majority PAC is the largest fundraising group focused on holding Republicans accountable and helping Democrats win seats in the House.
Funding
Current Stage
Early StageCompany data provided by crunchbase