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Saviynt · 2 months ago

Director, Content Marketing

United States

Full-time

Remote

Director/Executive

7+ years exp

Saviynt is a leading company in identity security, providing an AI-powered identity platform that safeguards digital assets for organizations. They are seeking a hands-on, strategic Content Marketing Leader to develop programs that elevate brand awareness and drive demand across various channels, collaborating closely with multiple marketing teams to create engaging content.

Artificial Intelligence (AI)Cloud Data ServicesCyber SecurityEnterprise Software

Responsibilities

Define and execute Saviynt’s content marketing function, setting strategy, processes, and priorities from scratch

Partner with Product Marketing to translate technical expertise into compelling narratives, thought leadership, and campaign content that resonates with our audience

Collaborate with Integrated and Digital Marketing to create high-impact, optimized content journeys—from ungated thought leadership to gated lead-gen assets—that drive engagement and support global SEO/GEO strategies

Bring a data-driven mindset to define KPIs, measure impact, and continuously optimize content performance based on intent signals

Develop and manage a high-performing team of writers and content creators, while also writing and creating content yourself