10x Genomics · 3 months ago
Service Lab and Service Provider Strategy, Staff Product Marketing
Pleasanton, California, USA HQ
Full-time
Onsite
Senior Level, Lead/Staff
$171K/yr - $231K/yr
6+ years exp10x Genomics is dedicated to accelerating our understanding of biology through innovative tools and services. They are seeking a strategic marketing lead to drive the marketing strategy for their service lab offering and service providers, ensuring alignment and accessibility of their diverse service offerings.
Biotechnology
Responsibilities
Lead the centralized marketing strategy for 10x Services, ensuring commercial alignment and representing the full portfolio of services and accessibility core teams
Define, communicate, and champion a robust centralized service strategy—ensuring internal and external stakeholder alignment and an inspiring, unified message
Drive the go-to-market (GTM) strategy and lead sales enablement for service offerings. Collaborate cross-functionally to refine offerings and programs, and remove barriers to accessibility
Own strategic marketing for the existing and new 10x service offerings, guiding cross-functional teams to impactful outcomes
Develop, implement, and optimize the CRO/service provider and core lab strategy with sales—articulating clear, differentiated value
Design and deliver high-impact enablement programs, focused on retention, growth, and advocacy
Deeply analyze, segment, and synthesize customer insights; turn these into actionable strategic recommendations that shape program priorities, solution positioning, and commercial approach
Distinguish all service lines through differentiated commercial positioning, rooted in a deep understanding of target customer and segment needs
Set clear, measurable objectives for all strategies and programs; regularly track and communicate performance, outcomes, and key learnings to leadership
Qualification
Required
Demonstrated strategic marketing in life sciences, diagnostics, or complex technology service environments
Strong understanding of service-centric business models, CRO landscapes, and core lab operations
Proven ability to build and execute differentiated positioning and GTM strategies at the platform, program, or portfolio level
Deep capability in customer segmentation, commercial service marketing, and synthesizing customer and stakeholder insights
Comprehensive understanding of CRO, service provider, and core lab business models and their dynamics
Exceptional leadership, with the passion to inspire cross-functional teams and influence at all levels
Outstanding, clear, and articulate communication—able to distill large initiatives into compelling, actionable direction for diverse audiences
High energy, relentless curiosity, and a demonstrated ability to advocate internally and externally for customers, partners, and teams
BS in scientific discipline
6 years of life science experience
Benefits
10x’s equity grants
Comprehensive health and retirement benefit programs
Annual bonus program
Sales incentive program
Company
10x Genomics
Cells are the basic unit of life.
1001-5000 employees
H1B Sponsorship
10x Genomics has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (41)
2024 (40)
2023 (35)
2022 (52)
2021 (34)
2020 (16)
Funding
Current Stage
Late StageLeadership Team
Serge Saxonov
Co-founder and CEO
Eric Whitaker
Executive Vice President and Chief Legal Officer
Recent News
2024-05-07
2024-04-30
2024-04-08
Company data provided by crunchbase