Castle Automotive Group · 5 months ago
Audio/Visual Content Lead
Castle Automotive Group is seeking an Audio/Video Content Lead to craft compelling narratives through sound and vision. In this role, you will guide creative development, produce engaging content, and manage the content lifecycle while collaborating with the marketing team.
AutomotiveSalesService Industry
Responsibilities
Guide creative development: conceptualize and pitch video/audio content that fits Castle’s brand and marketing strategy
Produce high-quality, engaging short-form content—TikTok, Instagram Reels, YouTube Shorts, dealership walk-throughs, team features, and event recaps
Manage the content lifecycle: from ideation to editing to publishing across platforms
Collaborate with the in-house Zero Friction Marketing team to align messaging with SEO, social media, and broader marketing goals
Qualification
Required
A proven track record of turning raw footage into scrollstopping stories
Robust skills in video editing (Adobe Premiere, Final Cut), audio mixing (Audition, Pro Tools), and content packaging for social media
Creative quirkiness—you're part videographer, part storyteller, part cultural curator
Organizational savvy—you can wrangle content schedules and post calendars
Proven proficiency with professional editing software (Adobe Premiere Pro, After Effects)
Audio editing (Adobe Audition, Logic, or Pro Tools)
Understanding of different formats (vertical, widescreen, square) and platform nuances (TikTok, Instagram Reels, YouTube Shorts, LinkedIn)
A strong portfolio that shows you can turn raw footage into compelling narratives
Eye for cinematic framing, pacing, and storytelling—your edits carry rhythm and emotion, not just transitions
Ability to ideate fresh content formats that make car culture, team culture, and retail automotive entertaining
Comfortable collaborating with marketing leads and turning brand objectives into creative deliverables
Knack for understanding audience behavior—what drives scroll-stopping engagement and what gets ignored
Ability to balance speed and quality: you can deliver quick-turn social edits without sacrificing polish
Self-starter who can manage a production calendar without constant hand-holding
Clear communicator who can direct talent
Detail-oriented
Preferred
Bonus: automotive or retail experience, but it's not mandatory—great content transcends industries
Experience with live event capture (multi-camera setups, livestreams)
Motion graphics / animation skills to enhance storytelling
Familiarity with SEO and social media analytics to measure content impact
Benefits
401(K) and employer match
Major medical, dental (50% employee paid premiums)
Vision
Voluntary Benefits (Accident, Critical Illness, Disability, and more)
Life Insurance
Paid Time Off
Employee vehicle purchase discounts
Career advancement opportunities
Company
Castle Automotive Group
Castle Automotive Group is an automotive dealer group that offers buy and sales car services.
Funding
Current Stage
Late StageRecent News
2025-02-24
Company data provided by crunchbase