Loudon Motors Ford · 5 months ago
Digital Marketing Manager
Minerva, OH, 44657, US
Full-time
Onsite
Mid LevelLoudon Motors Ford is a family-owned dealership with nearly 100 years of history, seeking a creative and results-driven Digital Marketing Manager. This role focuses on developing and managing the dealership's digital marketing strategy, creating engaging content, and driving growth through analytics and community engagement.
Automotive
Responsibilities
Develop and manage the dealership’s digital marketing strategy across social media, website, email, and paid advertising
Create engaging content including graphics, videos, and copy for promotions, sales events, and community initiatives
Manage the dealership’s online reputation through customer reviews, Google Business Profile, and social engagement
Track and analyze marketing performance metrics to measure ROI and optimize campaigns
Support the sales team with lead generation, follow-up content, and promotional materials
Organize and promote dealership events including sales promotions, community drives, and seasonal campaigns
Maintain brand consistency while ensuring compliance with Ford Motor Company guidelines
Collaborate with leadership to develop creative campaigns that drive traffic and sales
Qualification
Required
Experience in digital marketing, social media, or content creation (automotive experience a plus)
Bachelor's Degree in marketing, communications, journalism or related field
Strong skills in content writing, social media management, and brand storytelling
Experience with photo/video editing using Adobe, Canva, or similar tools
Familiarity with SEO, SEM, and Google Analytics
Strong organizational skills and ability to manage multiple projects at once
Creative mindset with the ability to generate fresh ideas and campaigns
A passion for customer engagement, community involvement, and automotive retail
Benefits
Competitive pay based on experience
Health, dental, and vision insurance
401(k) retirement plan
Paid time off and holidays
Employee discounts
Opportunity to be part of a long-standing, community-focused dealership
Company
Loudon Motors Ford
Welcome to Loudon Motors Ford LLC, located in Minerva, Ohio! Loudon's has been family owned and operated since 1928, so we have the selection of a big city dealership with a friendly, small-town atmosphere.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase